Mohsin Naqvi Archives - Campaign Middle East https://campaignme.com/tag/mohsin-naqvi/ Wed, 19 Nov 2025 06:58:29 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Mohsin Naqvi Archives - Campaign Middle East https://campaignme.com/tag/mohsin-naqvi/ 32 32 Pepsi, IMPACT BBDO unveil Playboards – billboards dispensing women’s cricket gear https://campaignme.com/pepsi-impact-bbdo-unveils-playboards-billboards-that-dispense-cricket-gear-for-women/ Tue, 18 Nov 2025 06:54:00 +0000 https://campaignme.com/?p=111992 Pepsi, a long-time supporter of cricket and the Pakistan women’s national team, has introduced a novel outdoor solution.  In partnership with the Pakistan Cricket Board (PCB) and IMPACT BBDO, Pepsi has unveiled Playboards – the world’s first billboards embedded with professional-grade cricket gear, created specifically for women. The challenge: Cricket is the most popular sport […]

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