Mike Gray Archives - Campaign Middle East https://campaignme.com/tag/mike-gray/ Tue, 29 Nov 2022 15:20:32 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Mike Gray Archives - Campaign Middle East https://campaignme.com/tag/mike-gray/ 32 32 Digital Essays 2022: Make your youtube spend work harder – by MiQ’s Mike Gray https://campaignme.com/digital-essays-2022-make-your-youtube-spend-work-harder-by-miqs-mike-gray/ Tue, 29 Nov 2022 06:00:45 +0000 https://campaignme.com/?p=55614 By Mike Gray, managing director MENA, MiQ The premise for advertising on YouTube is clear: you can reach billions of potential customers on the world’s most popular streaming service, target them based on demographic or interests and pay only when they engage. Combine this strategy with other market-leading data sets such as data pulled from […]

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