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	<title>MENA brands Archives - Campaign Middle East</title>
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		<title>Why podcasting is gaining ground in MENA marketing</title>
		<link>https://campaignme.com/why-podcasting-is-gaining-ground-in-mena-marketing/</link>
		
		<dc:creator><![CDATA[Ishwari Khatu]]></dc:creator>
		<pubDate>Wed, 25 Jun 2025 05:30:02 +0000</pubDate>
				<category><![CDATA[Creative]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Audio & Radio]]></category>
		<category><![CDATA[authentic brands]]></category>
		<category><![CDATA[authenticity]]></category>
		<category><![CDATA[connecting with audiiences]]></category>
		<category><![CDATA[Create]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[MENA brands]]></category>
		<category><![CDATA[Podcasting]]></category>
		<category><![CDATA[podcasts]]></category>
		<category><![CDATA[Tala Mukaddam]]></category>
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					<description><![CDATA[<p>For years, brands in MENA have spoken at audiences; through TV, digital, outdoor, and with the right message, the right timing, and the right data. But what happens when people stop trusting the voice of the brand and start craving something real? Something unfiltered? That’s where audio enters the chat. Something about this lo-fi medium [&#8230;]</p>
<p>The post <a href="https://campaignme.com/why-podcasting-is-gaining-ground-in-mena-marketing/">Why podcasting is gaining ground in MENA marketing</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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