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	<title>measurable business impact Archives - Campaign Middle East</title>
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		<title>PRCA MENA declares 2026 awards season open for entries ahead of November Ceremony</title>
		<link>https://campaignme.com/prca-mena-declares-2026-awards-season-open-for-entries-ahead-of-november-ceremony/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Mon, 25 May 2026 07:14:24 +0000</pubDate>
				<category><![CDATA[Awards]]></category>
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		<category><![CDATA[Conrad Egbert]]></category>
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		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[measurable business impact]]></category>
		<category><![CDATA[PRCA MENA]]></category>
		<category><![CDATA[PRCA MENA Awards 2026]]></category>
		<category><![CDATA[purpose-led work]]></category>
		<category><![CDATA[Sarah Waddington]]></category>
		<category><![CDATA[strategic thinking]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=122496</guid>

					<description><![CDATA[<p>The PRCA MENA Awards 2026 has officially opened for entries, with the region’s communications industry invited to submit its strongest work ahead of the awards ceremony on 11 November. Recognised as one of the region’s most credible badge of excellence across the communications industry, the Awards will once again bring together agencies, in-house teams, government [&#8230;]</p>
<p>The post <a href="https://campaignme.com/prca-mena-declares-2026-awards-season-open-for-entries-ahead-of-november-ceremony/">PRCA MENA declares 2026 awards season open for entries ahead of November Ceremony</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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		<title>Gargash Auto appoints iProspect as agency of record to power next phase of growth in the UAE</title>
		<link>https://campaignme.com/gargash-auto-appoints-iprospect-to-power-next-phase-of-growth-in-the-uae/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Mon, 06 Apr 2026 07:35:35 +0000</pubDate>
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		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Digital]]></category>
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		<category><![CDATA[Attention]]></category>
		<category><![CDATA[audiences]]></category>
		<category><![CDATA[automotive marketing]]></category>
		<category><![CDATA[demand]]></category>
		<category><![CDATA[Dentsu]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[distribution channel]]></category>
		<category><![CDATA[Gargash Auto]]></category>
		<category><![CDATA[Gargash Group]]></category>
		<category><![CDATA[growth lever]]></category>
		<category><![CDATA[iProspect]]></category>
		<category><![CDATA[Maya Tayara]]></category>
		<category><![CDATA[measurable business impact]]></category>
		<category><![CDATA[media agency]]></category>
		<category><![CDATA[media leadership]]></category>
		<category><![CDATA[media strategy]]></category>
		<category><![CDATA[Out-of-home]]></category>
		<category><![CDATA[outcomes]]></category>
		<category><![CDATA[Performance]]></category>
		<category><![CDATA[Pitch win]]></category>
		<category><![CDATA[pitches]]></category>
		<category><![CDATA[planning]]></category>
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		<guid isPermaLink="false">https://campaignme.com/?p=118626</guid>

					<description><![CDATA[<p>iProspect, a dentsu company, has been appointed as media agency partner for Gargash Auto, a key division of one the UAE’s longest-established business enterprises, following a competitive pitch process. iProspect was selected for its ability to translate audience insight and innovation into measurable business outcomes. Under the new partnership, iProspect will lead digital and out-of-home [&#8230;]</p>
<p>The post <a href="https://campaignme.com/gargash-auto-appoints-iprospect-to-power-next-phase-of-growth-in-the-uae/">Gargash Auto appoints iProspect as agency of record to power next phase of growth in the UAE</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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