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	<title>Mazen Abusrour Archives - Campaign Middle East</title>
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		<title>Harrods collaborates with regional creatives for GCC Ramadan campaign</title>
		<link>https://campaignme.com/harrods-collaborates-with-regional-creatives-for-gcc-ramadan-campaign/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Thu, 19 Feb 2026 13:40:58 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Ahmed Al Najjar]]></category>
		<category><![CDATA[Amouage]]></category>
		<category><![CDATA[Bigsea TV]]></category>
		<category><![CDATA[Campaign]]></category>
		<category><![CDATA[earned media]]></category>
		<category><![CDATA[Eid]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Fashion Trust Arabia]]></category>
		<category><![CDATA[Harrods]]></category>
		<category><![CDATA[Harrods.com]]></category>
		<category><![CDATA[in-store activations]]></category>
		<category><![CDATA[Kenza Bia]]></category>
		<category><![CDATA[Knightsbridge]]></category>
		<category><![CDATA[Luxury]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Mazen Abusrour]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[Nia Amroun]]></category>
		<category><![CDATA[owned media]]></category>
		<category><![CDATA[paid]]></category>
		<category><![CDATA[Qinwan]]></category>
		<category><![CDATA[Ramadan]]></category>
		<category><![CDATA[Serge Assad]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Somewhere Cafe]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=116546</guid>

					<description><![CDATA[<p>Luxury department store Harrods has revealed its latest Ramadan and Eid campaign committed to thoughtful, intentional luxury with customers at the heart of every decision. The campaign runs from 20 January to 20 March, encompassing the full seasonal journey from pre-Ramadan anticipation through to Eid celebrations, and is designed for audiences who observe Ramadan and celebrate [&#8230;]</p>
<p>The post <a href="https://campaignme.com/harrods-collaborates-with-regional-creatives-for-gcc-ramadan-campaign/">Harrods collaborates with regional creatives for GCC Ramadan campaign</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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		<title>Bigsea launches AI division with campaign that challenges perfection</title>
		<link>https://campaignme.com/bigsea-launches-ai-division-with-campaign-that-challenges-perfection/</link>
		
		<dc:creator><![CDATA[Shantelle Nagarajan]]></dc:creator>
		<pubDate>Thu, 08 Jan 2026 08:47:56 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[AI-driven visuals]]></category>
		<category><![CDATA[Bigsea]]></category>
		<category><![CDATA[Bigsea AI]]></category>
		<category><![CDATA[creative]]></category>
		<category><![CDATA[emotion]]></category>
		<category><![CDATA[Mazen Abusrour]]></category>
		<category><![CDATA[Serge Asaad]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=114181</guid>

					<description><![CDATA[<p>Creative agency Bigsea has launched an AI division: Bigsea AI, with a debut campaign that confronts the reality of AI visuals head-on. The campaign asks, &#8216;Who Gives a Damn?&#8217; challenging the hyper-futuristic aesthetics, flawless symmetry, and promises of perfection AI creatives tend to lean in to. Bigsea AI positions itself as a bold innovator in [&#8230;]</p>
<p>The post <a href="https://campaignme.com/bigsea-launches-ai-division-with-campaign-that-challenges-perfection/">Bigsea launches AI division with campaign that challenges perfection</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>Marushika speaks in patterns for Autumn/Winter 2025 launch</title>
		<link>https://campaignme.com/marushika-speaks-in-patterns-for-autumn-winter-2025-launch/</link>
		
		<dc:creator><![CDATA[Shantelle Nagarajan]]></dc:creator>
		<pubDate>Mon, 20 Oct 2025 05:32:19 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[The Work]]></category>
		<category><![CDATA[Autumn/Winter 2025]]></category>
		<category><![CDATA[Bigsea TV]]></category>
		<category><![CDATA[Campaign]]></category>
		<category><![CDATA[creative]]></category>
		<category><![CDATA[fashion]]></category>
		<category><![CDATA[Luxury]]></category>
		<category><![CDATA[Manisha Verma]]></category>
		<category><![CDATA[Marushika]]></category>
		<category><![CDATA[Mazen Abusrour]]></category>
		<category><![CDATA[Serge Asaad]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=110566</guid>

					<description><![CDATA[<p>Luxury Indian womenswear brand Marushika has unveiled its latest campaign, &#8216;Spoken Patterns&#8217;, for the Autumn/Winter collection of 2025. In collaboration with creative production house Bigsea, the campaign was born from the insight that patterns are not only visual, but deeply human. This idea also resonates with Marushika&#8217;s core vision – bringing artistry, authenticity, individuality, and [&#8230;]</p>
<p>The post <a href="https://campaignme.com/marushika-speaks-in-patterns-for-autumn-winter-2025-launch/">Marushika speaks in patterns for Autumn/Winter 2025 launch</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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