Marketing Manager Archives - Campaign Middle East

Louvre Abu Dhabi drives 37.5% more footfall with artwork OOH

Ishwari Khatu — Tue, 03 Feb 2026 12:05:03 +0000

Louvre Abu Dhabi faced a visibility challenge in an increasingly crowded tourism landscape. Despite housing one of the region’s most significant artwork collections, the museum often felt distant from visitors moving through the UAE’s busy tourist hubs – both geographically and mentally. The brief was to show people what they were missing and create a […]

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Influencer marketing for automotive brands

Hiba Faisal — Thu, 03 Apr 2025 11:19:05 +0000

Influencer marketing is booming, there’s no doubt about that. In the UAE alone, spending on influencer advertising is projected to reach $69.35m by 2025, with a compound annual growth rate (CAGR) of 6.93 per cent through 2030. Globally, the industry is expected to hit $32.55bn this year, showing just how much brands are investing in […]

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Panadol turns breakup texts into absurd songs for Valentine’s Day

Ishwari Khatu — Fri, 14 Feb 2025 09:00:53 +0000

Valentine’s Day might be the most romantic day of the year, but for the heartbroken and this year, Panadol Extra stepped up once again – not with pain relief for headaches, but for heartbreak, turning brutal breakup texts into hilarious songs. In partnership with VML Dubai, the brand tapped into the modern breakup trend: ending […]

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Rosewood Jeddah onboards Marketing Manager to lead growth

Shantelle Nagarajan — Thu, 28 Nov 2024 06:06:48 +0000

Rosewood Hotels has appointed Azzah AlGhamdi as Marketing Manager for Rosewood Jeddah. AlGhamdi holds nearly a decade’s worth of experience in hospitality marketing with previous roles at Kempinski Hotels and Shangri-La Jeddah. Her addition to Rosewood Jeddah’s leadership team as marketing manager aims to drive revenue growth, enhance guest experiences, and amplify brand visibility. Rosewood […]

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Renu Dhankhar to lead Intercare Ltd as marketing manager

Sofia Serrano — Wed, 09 Mar 2022 07:23:36 +0000

Intercare Limited has recently appointed Renu Dhankhar as the new marketing manager. As the marketing manager of Intercare Group, Dhankhar will be responsible for the growth and success of the group in terms of marketing initiatives. Are you ready for Ramadan? Join us at our Ramadan breakfast briefing to find out how old and new […]

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Search marketing trends 2021, by Prism Digital’s Lovetto Nazareth

Sofia Serrano — Sun, 11 Apr 2021 08:58:44 +0000

Search marketing, one of the most successful digital marketing techniques using paid and unpaid ways, is a dynamic skill and it is continuously evolving with newer features being introduced every now and then. Marketing managers must be aware of all the upcoming updates and techniques so that they can stay ahead of their competitors. Here […]

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My Secret Weapon: Quick thinking

Nadeem Quraishi — Wed, 28 Nov 2018 12:03:06 +0000

With the fast-paced nature of the events industry, critical decision-making skills in a limited timeframe is crucial as it can alleviate an escalation of stress on the job for both yourself and your client, this is why I consider my secret weapon quick thinking. No matter how well you plan, you will always get a […]

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