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		<title>Glam Hotel: How City Centre Mirdif turned a beauty pop-up into a lifestyle destination</title>
		<link>https://campaignme.com/glam-hotel-how-city-centre-mirdif-turned-a-beauty-pop-up-into-a-lifestyle-destination/</link>
		
		<dc:creator><![CDATA[Hiba Faisal]]></dc:creator>
		<pubDate>Wed, 25 Jun 2025 10:19:07 +0000</pubDate>
				<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[activation]]></category>
		<category><![CDATA[beauty]]></category>
		<category><![CDATA[beauty trends]]></category>
		<category><![CDATA[charms]]></category>
		<category><![CDATA[City Centre Mirdif]]></category>
		<category><![CDATA[consumer insights]]></category>
		<category><![CDATA[Glam Hotel]]></category>
		<category><![CDATA[hyperlocal]]></category>
		<category><![CDATA[Insights]]></category>
		<category><![CDATA[Majid Al Futtaim Shopping Malls]]></category>
		<category><![CDATA[Makeup]]></category>
		<category><![CDATA[mall]]></category>
		<category><![CDATA[Michelle Walsh]]></category>
		<category><![CDATA[UAE]]></category>
		<category><![CDATA[workshops]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=104389</guid>

					<description><![CDATA[<p>With claw machines, celebrity masterclasses, and scent bars, Glam Hotel transformed City Centre Mirdif into an experiential playground – and proved physical retail still has pulling power. “We wanted to go beyond traditional promotions and bring something truly immersive &#8211; a beauty pop-up that blended indulgence, education, and entertainment in equal measures. The goal was [&#8230;]</p>
<p>The post <a href="https://campaignme.com/glam-hotel-how-city-centre-mirdif-turned-a-beauty-pop-up-into-a-lifestyle-destination/">Glam Hotel: How City Centre Mirdif turned a beauty pop-up into a lifestyle destination</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>Fusion5 wins The Galleria Al Maryah Island media business</title>
		<link>https://campaignme.com/fusion5-wins-the-galleria-al-maryah-island-media-business/</link>
		
		<dc:creator><![CDATA[Sofia Serrano]]></dc:creator>
		<pubDate>Sun, 23 May 2021 09:03:03 +0000</pubDate>
				<category><![CDATA[Account]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Abu Dhabi]]></category>
		<category><![CDATA[Fusion5]]></category>
		<category><![CDATA[Lifestyle]]></category>
		<category><![CDATA[mall]]></category>
		<category><![CDATA[The Galleria Al Maryah Island]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=36684</guid>

					<description><![CDATA[<p>Fusion5 recently won The Galleria Al Maryah Island media account which will see the agency leverage its longstanding expertise to position The Galleria as the leading lifestyle destination in Abu Dhabi and the UAE through a range of purposefully designed strategic media campaigns. Smart thinking and new technologies have taught the established medium of television [&#8230;]</p>
<p>The post <a href="https://campaignme.com/fusion5-wins-the-galleria-al-maryah-island-media-business/">Fusion5 wins The Galleria Al Maryah Island media business</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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