Maheerah Programme Archives - Campaign Middle East https://campaignme.com/tag/maheerah-programme/ Thu, 06 Nov 2025 01:55:31 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Maheerah Programme Archives - Campaign Middle East https://campaignme.com/tag/maheerah-programme/ 32 32 Young Talent Academies, learning platforms, competitions shine bright at Athar Festival https://campaignme.com/young-talent-academies-learning-platforms-competitions-shine-bright-at-athar-festival/ Thu, 06 Nov 2025 06:00:36 +0000 https://campaignme.com/?p=111433 For the third consecutive year, Athar Festival returned with bigger, bolder programming that deepened its focus on talent development and industry engagement. The 2025 edition expanded its learning tracks with the introduction of new competitions, in addition to its Young Talent Academies (YTA), Future CMO Academy and Maheerah programme, an enhanced speaker and mentor lineup […]

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]]> Athar Festival 2025 unveils boldest agenda to date for Saudi Arabia’s creative landscape https://campaignme.com/athar-festival-2025-unveils-biggest-boldest-programme-to-date-for-saudi-creative-landscape/ Wed, 03 Sep 2025 08:30:25 +0000 https://campaignme.com/?p=107961 Athar – Saudi Festival of Creativity, the Kingdom’s largest gathering of the creative marketing industry, has unveiled key highlights of its upcoming third edition including the new venue, programme, and a stellar speakers’ line up. The announcement was made during a press conference led by Motivate Media Group and TRACCS, in the presence of partners […]

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]]> Athar Festival launches Maheerah Network for women-empowerment https://campaignme.com/athar-festival-launches-maheerah-network-for-women-empowerment/ Wed, 14 May 2025 09:03:06 +0000 https://campaignme.com/?p=102343 Athar – Saudi Festival of Creativity has announced the launch of the Maheerah Network, an initiative, powered by Publicis Groupe, that aims to become a year-round platform dedicated to enabling, inspiring, and nurturing women in the creative marketing and communications industry in the Kingdom. Over the next three years, the Maheerah Network is designed to […]

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]]> ‘Saudi women becoming key players in boardrooms and Executive Committees’ https://campaignme.com/saudi-women-becoming-key-players-in-boardrooms-and-executive-committees/ Fri, 01 Nov 2024 07:39:17 +0000 https://campaignme.com/?p=91737 Saudi Arabia’s raft of government initiatives, legal reforms, and Saudisation policies have mandated the inclusion of women not only in the workforce, but also in corporate governance and senior leadership roles in line with its Vision 2030 goal of economic, social and cultural diversification. Multiple reports released by PwC and Kearney have documented the impact […]

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]]> Maheerah Programme at Athar Festival reveals 15 key participants https://campaignme.com/maheerah-programme-at-athar-festival-reveals-15-key-participants/ Thu, 24 Oct 2024 10:47:21 +0000 https://campaignme.com/?p=91410 The Maheerah Women’s Empowerment Programme, an acceleration initiative designed for women pursuing greater career advancement within Saudi Arabia’s marketing communications industry, has revealed the participants of its highly anticipated second edition to be held at the upcoming Athar Festival in Riyadh. Powered by Publicis Groupe, the accelerator programme is part of a growing wave of […]

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]]> Athar Festival to empower senior marketers, C-suite executives in KSA https://campaignme.com/athar-festival-to-empower-senior-marketers-c-suite-executives-in-ksa/ Fri, 13 Sep 2024 10:30:25 +0000 https://campaignme.com/?p=89534 Athar – Saudi Festival of Creativity, the Kingdom’s largest gathering of the creative marketing industry, is set to present an array of initiatives during its second edition from 5-6 November 2024. These initiatives aim to develop professionals at every level ultimately elevating the Kingdom’s creative sector and strengthening its role as a key driver of […]

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]]> Women in advertising reflect on equity in latest Campaign Middle East issue https://campaignme.com/women-in-advertising-reflect-on-equity-in-latest-campaign-issue/ Thu, 29 Aug 2024 05:06:33 +0000 https://campaignme.com/?p=88895 Campaign Middle East’s latest issue is now out on stands and available online. In this issue, Campaign Middle East offers women in leadership positions within the field of advertising the opportunity to share their open and honest take on how the needle has moved on diversity, equity, and inclusion within the industry. This issue is […]

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]]> Athar Festival of Creativity unveils speaker lineup, training initiatives https://campaignme.com/athar-festival-of-creativity-unveils-speaker-lineup-training-initiatives/ Fri, 23 Aug 2024 05:16:40 +0000 https://campaignme.com/?p=88591 Athar – Saudi Festival of Creativity, the Kingdom’s largest gathering of the creative marketing industry, has revealed a comprehensive lineup of speakers and initiatives for the second iteration of its annual event. The two-day Saudi festival will feature two distinct content stages, with the main conference and sessions commencing from 5 to 6 November. Specialised […]

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