Loylogic Archives - Campaign Middle East https://campaignme.com/tag/loylogic/ Thu, 11 Jun 2026 12:33:17 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Loylogic Archives - Campaign Middle East https://campaignme.com/tag/loylogic/ 32 32 How regional brands are building emotional loyalty beyond points and discounts https://campaignme.com/how-regional-brands-are-building-emotional-loyalty-beyond-points-and-discounts/ Thu, 11 Jun 2026 05:21:29 +0000 https://campaignme.com/?p=123275 For years, loyalty programmes across the region operated on a simple formula: spend more, earn more. Points, vouchers, cashback, and discounts became the currency of customer retention. But in today’s market, where consumers are overwhelmed with choice and increasingly resistant to transactional marketing, that model is rapidly losing its power. Across the Middle East, brands […]

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]]> How Ramadan drives increased adoption of loyalty initiatives across the GCC https://campaignme.com/how-ramadan-drives-increased-adoption-of-loyalty-initiatives-across-the-gcc/ Tue, 24 Feb 2026 07:05:05 +0000 https://campaignme.com/?p=116808 Every year, Ramadan reshapes consumer behavior across the GCC, inspiring generosity, reflection, and deeper community engagement, while also accelerating spending, loyalty participation and the adoption of innovative incentive strategies, During Ramadan, loyalty programs across the Middle East capitalise on seasonal spending, with retail, travel, and banking poised for record engagement. Building on 2025–2026 market trends, […]

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