Louise Jacobson Archives - Campaign Middle East https://campaignme.com/tag/louise-jacobson/ Wed, 03 Jun 2026 11:50:22 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Louise Jacobson Archives - Campaign Middle East https://campaignme.com/tag/louise-jacobson/ 32 32 Brazen MENA announces four new client wins https://campaignme.com/brazen-mena-announces-four-new-client-wins/ Wed, 03 Jun 2026 11:50:22 +0000 https://campaignme.com/?p=122848 Brazen MENA, the communications consultancy with offices in Dubai and Riyadh, has announced four new client wins across fashion, lifestyle, retail and hospitality, spanning both B2C and B2B. The appointments signal continued growth momentum for the agency, with additional mandates currently underway. The agency is now leading communications for OnTheList, the members-only luxury flash sales […]

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]]> Brazen MENA partners with SOCIALEYEZ to expand ‘Unite’ initiative https://campaignme.com/brazen-mena-partners-with-socialeyez-to-expand-unite-initiative/ Wed, 13 May 2026 13:18:51 +0000 https://campaignme.com/?p=121992 Brazen MENA has partnered with SOCIALEYEZ to expand its Unite initiative, increasing support from three to six independent businesses. Launched in March 2026, Unite is an initiative created by Brazen MENA to give something back to the independent business community through practical communications support. At a time when many businesses are navigating uncertainty and making […]

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]]> Brazen MENA offers free PR support with UNITE https://campaignme.com/brazen-mena-offers-free-pr-support-with-unite/ Tue, 31 Mar 2026 08:00:31 +0000 https://campaignme.com/?p=118398 Brazen MENA has launched a purpose-driven initiative to support independent businesses in the UAE with practical communications advice and action. The agency launched the initiative in response to a time when many businesses are navigating uncertainty and making difficult decisions. According to Brazen MENA, the impact of current events is being felt most by independent […]

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]]> Why work is ‘actually working’ in the Middle East despite the US-Israel-Iran war https://campaignme.com/why-work-is-actually-working-in-the-middle-east-despite-the-us-israel-iran-war/ Fri, 06 Mar 2026 08:50:32 +0000 https://campaignme.com/?p=117371 Through the first few days of March 2026, work conversations within the brand and marketing landscape in the Middle East have moved away from breakout areas, coffee machines, office desks and smoke breaks in the car parks to Teams and Zoom conversations, quick check-ins over the phone, and people typing away on their keyboards. What’s […]

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]]> Brazen MENA powers growth with appointments and promotions https://campaignme.com/brazen-mena-powers-growth-with-appointments-and-promotions/ Tue, 21 Oct 2025 09:47:01 +0000 https://campaignme.com/?p=110629 PR agency Brazen MENA is entering a new chapter of growth, driven by strategic senior appointments, a wave of internal promotions, and continued expansion across key regional and international markets including the UAE, Saudi Arabia and Qatar. As part of its growth strategy, the agency has strengthened its leadership team with the appointment of Alexandria Hall as Group […]

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]]> Abercrombie & Fitch picks Brazen MENA as PR agency for GCC comms https://campaignme.com/abercrombie-fitch-picks-brazen-mena-as-pr-agency-for-gcc-comms/ Mon, 29 Sep 2025 06:07:09 +0000 https://campaignme.com/?p=109298 Brazen MENA has been appointed as the official PR agency for global fashion brand Abercrombie & Fitch in the Middle East region. The appointment signals the start of a long-term partnership, with Brazen already having delivered the first major activation for Hollister in the market, a high-energy ‘Back to Campus’ event at the brand’s flagship […]

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]]> GODIVA appoints Brazen MENA as PR agency for the UAE, KSA https://campaignme.com/godiva-appoints-brazen-mena-as-pr-agency-for-the-uae-ksa/ Tue, 26 Aug 2025 07:13:40 +0000 https://campaignme.com/?p=107158 GODIVA, the chocolatier brand under the pladis Global portfolio, has appointed Brazen MENA as its communications partner across the United Arab Emirates and the Kingdom of Saudi Arabia. As part of the partnership, Brazen MENA will lead PR and influencer activity for GODIVA’s retail and café portfolio. The agency will champion the brand’s legacy of […]

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]]> Rixos Obhur Jeddah picks Brazen MENA as PR partner for Saudi launch https://campaignme.com/rixos-obhur-jeddah-picks-brazen-mena-as-pr-partner-for-saudi-launch/ Fri, 01 Aug 2025 05:00:38 +0000 https://campaignme.com/?p=106215 Rixos Hotels has appointed Brazen MENA as its strategic Public Relations partner for the launch of Rixos Obhur Jeddah, an all-inclusive family and lifestyle resort in Saudi Arabia. The appointment follows a competitive pitch process and marks a milestone moment for both brands as Rixos makes its highly anticipated debut in the Kingdom. Brazen MENA […]

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]]> PRCA MENA Young Lions PR Competition 2025 winners revealed https://campaignme.com/prca-mena-young-lions-pr-competition-2025-winners-revealed/ Wed, 16 Apr 2025 09:29:08 +0000 https://campaignme.com/?p=100872 PRCA MENA has announced the winners of the PRCA MENA Young Lions PR Competition 2025: Raneem Saleeh and Youssef Yammine from Burson, for their campaign titled Believe in your 2.5%. The winning team emerged victorious after an intense final round held on 15 April, where six shortlisted teams presented their ideas to an esteemed jury […]

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]]> PRCA MENA Young Lions PR Competition 2025 shortlist revealed https://campaignme.com/prca-mena-young-lions-pr-competition-2025-shortlist-revealed/ Wed, 26 Mar 2025 07:34:10 +0000 https://campaignme.com/?p=98468 PRCA MENA has revealed the six teams that have made it onto the shortlist for the Cannes Young Lions PR Competition. Last week 23 teams, each consisting of two PR professionals from the region, aged 30 or under, had a pressing 24-hours to respond to a brief set by this year’s humanitarian partner, UNHCR, the […]

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