localised content Archives - Campaign Middle East https://campaignme.com/tag/localised-content/ Tue, 13 May 2025 06:28:35 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png localised content Archives - Campaign Middle East https://campaignme.com/tag/localised-content/ 32 32 Horizon FCB packages Hardee’s new steak sandwich for Gen Z https://campaignme.com/horizon-fcb-packages-hardees-frisco-philly-steak-sandwich-for-gen-z/ Tue, 13 May 2025 06:00:01 +0000 https://campaignme.com/?p=102217 Hardee’s Kuwait has launched its new Frisco Philly Steak Sandwich with a campaign that intends to resonate strongly with Gen Z audiences in the country. The campaign was brought to life by Horizon FCB in partnership with Sora Films Production and Cloudy Production. Tasked with creating buzz around the launch, Horizon FCB Kuwait developed the […]

The post Horizon FCB packages Hardee’s new steak sandwich for Gen Z appeared first on Campaign Middle East.

]]> ‘Challenges from 2024 will serve as catalysts for innovation’ https://campaignme.com/challenges-from-2024-will-serve-as-catalysts-for-innovation/ Thu, 02 Jan 2025 05:19:44 +0000 https://campaignme.com/?p=94227 2024 was not an easy year in the Middle East and North Africa. As a result, our industry faced significant challenges. We saw multinational brands face boycotts across the GCC, Levant and North African markets. Supply chain disruptions and inflated costs driven by rising shipping expenses further compounded the difficulties. And sharp shifts in Saudi […]

The post ‘Challenges from 2024 will serve as catalysts for innovation’ appeared first on Campaign Middle East.

]]>