large language model Archives - Campaign Middle East https://campaignme.com/tag/large-language-model/ Wed, 11 Mar 2026 04:28:07 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png large language model Archives - Campaign Middle East https://campaignme.com/tag/large-language-model/ 32 32 Criteo joins OpenAI advertising pilot in ChatGPT https://campaignme.com/criteo-joins-openai-advertising-pilot-in-chatgpt/ Wed, 11 Mar 2026 04:28:07 +0000 https://campaignme.com/?p=117577 Criteo, a global platform connecting the commerce ecosystem, has revealed that it is the first advertising technology partner integrating with OpenAI’s advertising pilot in ChatGPT’s Free and Go versions. “This integration with OpenAI represents an exciting step forward in advancing advertising in an emerging AI experience,” said Michael Komasinski, Chief Executive Officer of Criteo. Komasinski […]

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]]> HAVAS unveils AVA: a global LLM portal, reinforcing human-led AI https://campaignme.com/havas-unveils-ava-a-global-llm-portal-reinforcing-human-led-ai-vision/ Mon, 12 Jan 2026 09:42:23 +0000 https://campaignme.com/?p=114343 HAVAS has revealed the upcoming launch of AVA, its global large language model (LLM) portal built to provide secure, centralised access to the world’s most advanced AI models. AVA takes its name from the heart of HAVAS itself, reflecting the Group’s global connectedness and the evolution of its village model, which brings together a wide range […]

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]]> Saudi welcomes HUMAIN Chat: ‘world’s most advanced’ Arabic-first AI app https://campaignme.com/saudi-welcomes-humain-chat-worlds-most-advanced-arabic-conversational-ai-app/ Tue, 26 Aug 2025 09:50:52 +0000 https://campaignme.com/?p=107160 HUMAIN, a Public Investment Fund (PIF) company building end-to-end AI capabilities, has launched HUMAIN Chat, a next-generation Arabic conversational AI app powered by ALLAM 34B, the organisation’s flagship Arabic large language model. HUMAIN Chat is built for the more than 400 million Arabic speakers and 2 billion Muslims worldwide who have been underserved by generative […]

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