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	<title>Joey Feghaly Archives - Campaign Middle East</title>
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		<title>Driving growth, diverse preferences and innovating in advertising</title>
		<link>https://campaignme.com/driving-growth-diverse-preferences-and-innovating-in-advertising/</link>
		
		<dc:creator><![CDATA[Sonia Majumder]]></dc:creator>
		<pubDate>Tue, 07 May 2024 11:42:50 +0000</pubDate>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Insights]]></category>
		<category><![CDATA[Partner content]]></category>
		<category><![CDATA[Joey Feghaly]]></category>
		<category><![CDATA[Shahid]]></category>
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					<description><![CDATA[<p>In today’s digital age, the landscape of television viewing has undergone a dramatic transformation, where connected TV (CTV) has become a cornerstone of entertainment consumption for audiences worldwide. From streaming videos and music to browsing the web, CTV offers an array of possibilities that redefine the traditional television experience. Let’s explore the factors driving its [&#8230;]</p>
<p>The post <a href="https://campaignme.com/driving-growth-diverse-preferences-and-innovating-in-advertising/">Driving growth, diverse preferences and innovating in advertising</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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		<title>Campaign’s ‘On The Record’ Podcast – Future of connected TV with MMS</title>
		<link>https://campaignme.com/campaigns-on-the-record-podcast-future-of-connected-tv-with-mms/</link>
		
		<dc:creator><![CDATA[Campaign Editorial]]></dc:creator>
		<pubDate>Tue, 30 Apr 2024 11:07:11 +0000</pubDate>
				<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Podcast]]></category>
		<category><![CDATA[Connected TV]]></category>
		<category><![CDATA[CTV]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[Joey Feghaly]]></category>
		<category><![CDATA[MBC Media Solutions]]></category>
		<category><![CDATA[video streaming]]></category>
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					<description><![CDATA[<p>In the latest episode of our On The Record podcast, Campaign’s editor Justin Harper is joined by Joey Feghaly, Digital Growth &#38; Media Specialist at MBC Media Solutions (MMS). In this insightful podcast we talk about the future of CTV and the regional landscape where brands can capitalise on this growing market. From interactive features to personalised recommendations, we explore [&#8230;]</p>
<p>The post <a href="https://campaignme.com/campaigns-on-the-record-podcast-future-of-connected-tv-with-mms/">Campaign’s ‘On The Record’ Podcast – Future of connected TV with MMS</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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