Joe & the Juice Archives - Campaign Middle East https://campaignme.com/tag/joe-the-juice/ Wed, 07 Jan 2026 07:04:03 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Joe & the Juice Archives - Campaign Middle East https://campaignme.com/tag/joe-the-juice/ 32 32 How Joe & the Juice and Deliveroo took their partnership beyond the app https://campaignme.com/how-joe-the-juice-and-deliveroo-took-their-partnership-beyond-the-app/ Wed, 07 Jan 2026 07:04:03 +0000 https://campaignme.com/?p=114071 Joe & the Juice, together with exclusive UAE delivery partner Deliveroo, brought its partnership offline with a two-day pop-up Beach Club at Kite Beach on 13–14 December. The goal was simple: turn an app-based partnership into a real-life moment people could see, sip, and play through. Mariana Sarilho, Brand Marketing Manager, Joe & the Juice […]

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]]> Action Global Communications wins back two former clients https://campaignme.com/action-global-communications-wins-back-two-former-clients/ Thu, 30 Oct 2025 10:37:07 +0000 https://campaignme.com/?p=111070 Action Global Communications has been reappointed as the PR partner for two of its former clients: Joe & The Juice and Sarood Hospitality. The communications agency, which has a long history of working across hospitality and lifestyle sectors, will manage communications for both brands as they continue to expand their local footprint and presence. The […]

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]]> The strategy behind Joe & the Juice’s and NBA superstar Kevin Durant partnership https://campaignme.com/the-strategy-behind-joe-the-juices-and-nba-superstar-kevin-durant-partnership/ Fri, 02 May 2025 05:00:27 +0000 https://campaignme.com/?p=101621 To some, the first thing that may come to mind when they hear Kevin Durant and Joe & the Juice, is ‘basketball sandwich,’ and they wouldn’t be far off. Joe & the Juice partnered with Kevin Durant to create the first premium sandwich called the Steak.  An unlikely duo, pairing – an NBA superstar and a […]

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