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	<title>Jithin Shams Archives - Campaign Middle East</title>
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		<title>Making connections that last through brand experiences</title>
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		<dc:creator><![CDATA[Campaign Editorial]]></dc:creator>
		<pubDate>Thu, 14 Nov 2024 11:12:33 +0000</pubDate>
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		<category><![CDATA[Marketing]]></category>
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		<category><![CDATA[Jithin Shams]]></category>
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					<description><![CDATA[<p>MENA brands are diving headfirst into a thrilling era of brand activation, where marketing goes beyond selling and aims to create memorable, long-lasting consumer connections. Today’s consumers want more than a catchy jingle—they crave engaging, immersive experiences that resonate with them. Brands are answering the call with activations packed with music, social engagement, and hands-on [&#8230;]</p>
<p>The post <a href="https://campaignme.com/making-connections-that-last-through-brand-experiences/">Making connections that last through brand experiences</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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