India Archives - Campaign Middle East https://campaignme.com/tag/india/ Mon, 23 Mar 2026 05:34:32 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png India Archives - Campaign Middle East https://campaignme.com/tag/india/ 32 32 Podcast: Porsche MEA & India’s Manfred Bräunl on creating communities for customers and fans https://campaignme.com/podcast-porsche-mea-indias-manfred-braunl-on-creating-communities-for-customers-and-fans/ Wed, 18 Mar 2026 09:13:05 +0000 https://campaignme.com/?p=117448 On the latest episode of Campaign Middle East’s On The Record podcast, Dr. Manfred Bräunl, Chief Executive Officer, Porsche Middle East, Africa and India, shares why the brand has accelerated down the path of experiential marketing; why it has prioritised community and fan engagement; why personalisation is key to customer-centric brand-building; and how the brand has developed […]

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]]> Marketing agency IndeMinds launches in the UAE https://campaignme.com/marketing-agency-indeminds-launches-in-the-uae/ Tue, 10 Mar 2026 11:56:03 +0000 https://campaignme.com/?p=117561 IndeMinds, an automation-first marketing agency founded by Anjana Murali has set up shop in Dubai, United Arab Emirates. The agency aims to bring brands around the world a range of performance and growth service that will make them ‘future-ready’. Murali, a performance marketer with experience across global agency networks including WPP and Dentsu, founded the […]

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]]> Havas Life appoints João Camacho as Chief Creative Officer for ME&I https://campaignme.com/havas-life-appoints-joao-camacho-as-chief-creative-officer-for-mei/ Thu, 19 Feb 2026 10:19:48 +0000 https://campaignme.com/?p=116550 Havas Life has appointed João Camacho as Chief Creative Officer for India and the Middle East in a move to reinforce the network’s commitment to creative excellence across two of the world’s fastest-growing healthcare markets. Camacho moves from Publicis in Dubai, where he was Executive Creative Director at Saatchi Wellness ME (KSA and Turkey). He is […]

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]]> BPG charts next chapter of growth with culture, creativity and innovation at its core https://campaignme.com/bpg-charts-next-chapter-of-growth-with-culture-creativity-and-innovation-at-its-core/ Wed, 08 Oct 2025 09:30:57 +0000 https://campaignme.com/?p=109923 BPG (Bates PanGulf Group), one of the region’s leading integrated marketing communications agencies and a member of the global WPP network, recently concluded its 29th annual offsite at the Yas Island in Abu Dhabi. The three-day event, themed ‘Culture. Culture. Culture.’, brought together more than 150 team members from across the UAE, Kuwait, Saudi Arabia, […]

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]]> Elie Saab, The Refreshment Club solve luxury marketing challenge with AI https://campaignme.com/elie-saab-the-refreshment-club-solve-luxury-marketing-challenge-with-ai/ Tue, 09 Sep 2025 06:42:37 +0000 https://campaignme.com/?p=108222 Lebanon’s Elie Saab has entered the Indian bridal market with a launch campaign brought to life by creative agency The Refreshment Club, which recently launched its MENA hub with an office in Dubai.  The campaign’s objective was to create a buzz around the brand’s debut in the market. It was centred on a unique Rani […]

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]]> Cristiano Ronaldo video campaign claims he ‘came for football, stayed for more’ in Saudi Arabia https://campaignme.com/cristiano-ronaldo-claims-he-came-for-football-stayed-for-more-in-saudi-arabia/ Wed, 03 Sep 2025 08:45:33 +0000 https://campaignme.com/?p=107968 “Saudi, Welcome to Arabia”, the consumer-facing brand of the Saudi Tourism Authority (STA), has launched its latest campaign starring football icon Cristiano Ronaldo (CR7).  Launching across key markets in Europe as well as India and China, the campaign spotlights Cristiano Ronaldo’s claim: “I Came for Football, I Stayed For More”. Heralding the start of its extended […]

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]]> Premier Inn shares strategy that tripled revenue: Book direct, check-in, scale at speed https://campaignme.com/premier-inn-shares-strategy-that-tripled-revenue-book-direct-check-in-scale-at-speed/ Tue, 22 Jul 2025 04:00:04 +0000 https://campaignme.com/?p=105741 In a hospitality market defined by rising competition and shifting traveller behaviour, Premier Inn Middle East has revealed how it set a regional benchmark for direct digital performance. With 11 properties across Dubai, Abu Dhabi and Doha, the brand set an ambitious goal in the second quarter of 2025 to double its direct bookings to […]

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]]> Indian cricketer KL Rahul shoots brand collab with Paul & Shark in Dubai https://campaignme.com/indian-cricketer-kl-rahul-shoots-brand-collab-with-paul-shark-in-dubai/ Thu, 12 Jun 2025 06:00:07 +0000 https://campaignme.com/?p=103652 Italian luxury clothing brand Paul & Shark has appointed Indian cricketer KL Rahul as its first global brand ambassador from India, revealed through a digital and social media campaign produced in Dubai. The first chapter of this exclusive collaboration between Paul & Shark and KL Rahul was shot in the heart of the UAE to […]

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]]> Disney sets new streaming record for cricket World Cup https://campaignme.com/disney-streams-cricket-world-cup/ Fri, 24 Nov 2023 07:30:02 +0000 https://campaignme.com/?p=72878 According to Reuters, a record 518 million viewers from India watched matches during the 48-day event on TV, while Disney’s streaming app recorded a peak concurrent viewership of 59 million during the finals. Disney’s disclosure comes as it competes with billionaire Mukesh Ambani’s JioCinema in the streaming sector. In recent months, Ambani has sought to […]

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]]> Ranveer Singh is Experience Abu Dhabi’s new brand ambassador https://campaignme.com/ranveer-singh-is-experience-abu-dhabis-new-brand-ambassador/ Mon, 08 May 2023 08:30:36 +0000 https://campaignme.com/?p=61518 By Jalaja Ramanunni Experience Abu Dhabi has announced actor Ranveer Singh as its official brand ambassador. The Bollywood actor will share his holiday highlights and invite Indian travellers to enjoy everything that Abu Dhabi has to offer, as per the two-year partnership. Singh will shine a spotlight on events like IIFA (International Indian Film Academy Awards), […]

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