HCD Archives - Campaign Middle East https://campaignme.com/tag/hcd/ Fri, 14 Feb 2025 13:21:32 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png HCD Archives - Campaign Middle East https://campaignme.com/tag/hcd/ 32 32 AI-centred design and our agentic future https://campaignme.com/ai-centered-design-and-our-agentic-future/ Fri, 14 Feb 2025 06:40:53 +0000 https://campaignme.com/?p=96352 Recently during some R&D, I watched as an AI agent frantically searched a luxury retail website and then abandoned it without finding the product it was looking for. It happened quickly, but in that moment, I realised that as an industry — and more broadly as a species — we had crossed a profound threshold. […]

The post AI-centred design and our agentic future appeared first on Campaign Middle East.

]]>