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	<title>FLC Archives - Campaign Middle East</title>
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		<title>Assumptions vs actions: adapting to changing times, by FLC’s Adriana Usvat</title>
		<link>https://campaignme.com/assumptions-vs-actions-adapting-to-changing-times-by-flcs-adriana-usvat/</link>
		
		<dc:creator><![CDATA[Sofia Serrano]]></dc:creator>
		<pubDate>Sun, 01 Nov 2020 11:00:43 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Creative]]></category>
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		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[People]]></category>
		<category><![CDATA[Adriana Usvat]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[Covid-19]]></category>
		<category><![CDATA[E-commerce]]></category>
		<category><![CDATA[FLC]]></category>
		<category><![CDATA[marcomms]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[questions]]></category>
		<category><![CDATA[tactics]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=29149</guid>

					<description><![CDATA[<p>The recent unprecedented crisis spurred us all out of our comfort zones, much faster than anticipated. Overnight, the world and the economy as we know it did a complete shift. Shopper behaviour changed, consumers slashed their spending, e-commerce platforms grew faster, there was more focus on health and (inherently) wealth, brands were being more mindful [&#8230;]</p>
<p>The post <a href="https://campaignme.com/assumptions-vs-actions-adapting-to-changing-times-by-flcs-adriana-usvat/">Assumptions vs actions: adapting to changing times, by FLC’s Adriana Usvat</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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