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	<title>evaluation Archives - Campaign Middle East</title>
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		<title>Middle East Public Relations Association opens entries for 2026 MEPRA Awards</title>
		<link>https://campaignme.com/middle-east-public-relations-association-opens-entries-for-2026-mepra-awards/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Tue, 28 Apr 2026 06:15:00 +0000</pubDate>
				<category><![CDATA[Awards]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[2026 MEPRA Awards]]></category>
		<category><![CDATA[Campaigns]]></category>
		<category><![CDATA[categories]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[criteria]]></category>
		<category><![CDATA[deadlines]]></category>
		<category><![CDATA[evaluation]]></category>
		<category><![CDATA[framework]]></category>
		<category><![CDATA[guidelines]]></category>
		<category><![CDATA[judging]]></category>
		<category><![CDATA[Justin Kerr-Stevens]]></category>
		<category><![CDATA[MEPRA]]></category>
		<category><![CDATA[MEPRA Awards]]></category>
		<category><![CDATA[Middle East Public Relations Association]]></category>
		<category><![CDATA[professional excellence]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[sectors]]></category>
		<category><![CDATA[trophies]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=121142</guid>

					<description><![CDATA[<p>The Middle East Public Relations Association (MEPRA) has officially opened entry submissions for the 2026 MEPRA Awards. This year is particularly significant for MEPRA, as the association commemorates its 25th anniversary of championing the communications profession across the Middle East. The MEPRA Awards, which recognises exceptional achievement in public relations and communications, will mark this [&#8230;]</p>
<p>The post <a href="https://campaignme.com/middle-east-public-relations-association-opens-entries-for-2026-mepra-awards/">Middle East Public Relations Association opens entries for 2026 MEPRA Awards</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>AI agents can now apply for jobs at G42</title>
		<link>https://campaignme.com/ai-agents-can-now-apply-for-jobs-at-g42/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Fri, 27 Feb 2026 05:00:20 +0000</pubDate>
				<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Abu Dhabi]]></category>
		<category><![CDATA[accountability]]></category>
		<category><![CDATA[AI]]></category>
		<category><![CDATA[AI agents]]></category>
		<category><![CDATA[application process]]></category>
		<category><![CDATA[Artificial Intelligence]]></category>
		<category><![CDATA[assessment]]></category>
		<category><![CDATA[augmented human capital]]></category>
		<category><![CDATA[cloud computing]]></category>
		<category><![CDATA[compensation models]]></category>
		<category><![CDATA[developers]]></category>
		<category><![CDATA[empirical performance]]></category>
		<category><![CDATA[enterprise value]]></category>
		<category><![CDATA[evaluation]]></category>
		<category><![CDATA[G42]]></category>
		<category><![CDATA[Governance]]></category>
		<category><![CDATA[Infrastructure]]></category>
		<category><![CDATA[jobs]]></category>
		<category><![CDATA[Maymee]]></category>
		<category><![CDATA[outcomes]]></category>
		<category><![CDATA[reliability checks]]></category>
		<category><![CDATA[structured roles]]></category>
		<category><![CDATA[technical validation]]></category>
		<category><![CDATA[user experience]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=117008</guid>

					<description><![CDATA[<p>G42, the UAE&#8217;s leading artificial intelligence (AI) and cloud computing company based in Abu Dhabi,  has begun recruiting artificial intelligence agents into enterprise roles across the organisation. The application process is now open for AI agents capable of operating within approved sovereign infrastructure and delivering measurable enterprise value. Application submissions will undergo a structured evaluation [&#8230;]</p>
<p>The post <a href="https://campaignme.com/ai-agents-can-now-apply-for-jobs-at-g42/">AI agents can now apply for jobs at G42</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<item>
		<title>Breaking the stage gates – one prompt at a time</title>
		<link>https://campaignme.com/breaking-the-stage-gates-one-prompt-at-a-time/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Mon, 13 Oct 2025 03:00:19 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[cost]]></category>
		<category><![CDATA[Development]]></category>
		<category><![CDATA[Dr. Chirag Madhukar Buch]]></category>
		<category><![CDATA[evaluation]]></category>
		<category><![CDATA[guiding light]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[Ipsos MENA]]></category>
		<category><![CDATA[linear nature]]></category>
		<category><![CDATA[market research]]></category>
		<category><![CDATA[optimisation]]></category>
		<category><![CDATA[product development]]></category>
		<category><![CDATA[product innovation]]></category>
		<category><![CDATA[prompt]]></category>
		<category><![CDATA[silos]]></category>
		<category><![CDATA[stage gates]]></category>
		<category><![CDATA[validation]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=110219</guid>

					<description><![CDATA[<p>For long, the Stage Gate process has been the guiding light for corporates wanting to drive product innovation in the industry. The gates were well defined and told exactly what had to be done and in what sequence. Most large organisations had a playbook that clearly highlighted the process along with the role of market [&#8230;]</p>
<p>The post <a href="https://campaignme.com/breaking-the-stage-gates-one-prompt-at-a-time/">Breaking the stage gates – one prompt at a time</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
			</item>
		<item>
		<title>Are procurement teams killing creativity or saving brands?</title>
		<link>https://campaignme.com/are-procurement-teams-killing-creativity-or-saving-brands/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Tue, 10 Jun 2025 04:40:46 +0000</pubDate>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[agency selection]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[Chartered Institute of Procurement & Supply]]></category>
		<category><![CDATA[CIPS]]></category>
		<category><![CDATA[CIPS MENA]]></category>
		<category><![CDATA[compliance]]></category>
		<category><![CDATA[cost management]]></category>
		<category><![CDATA[creative work]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[Ethics]]></category>
		<category><![CDATA[evaluation]]></category>
		<category><![CDATA[excellence]]></category>
		<category><![CDATA[interests]]></category>
		<category><![CDATA[long-term]]></category>
		<category><![CDATA[management]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[partnerships]]></category>
		<category><![CDATA[processes]]></category>
		<category><![CDATA[Procurement]]></category>
		<category><![CDATA[Sam Achampong]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[suppliers]]></category>
		<category><![CDATA[value]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=103498</guid>

					<description><![CDATA[<p>In the competitive world of marketing and advertising, procurement professionals often find themselves at the centre of a longstanding debate. Are they the gatekeepers stifling creativity, or the unsung heroes safeguarding brands? The answer, as with many complex relationships, lies somewhere in between. Agencies frequently view procurement as an obstacle; the middlemen who slow down [&#8230;]</p>
<p>The post <a href="https://campaignme.com/are-procurement-teams-killing-creativity-or-saving-brands/">Are procurement teams killing creativity or saving brands?</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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