employee engagement Archives - Campaign Middle East https://campaignme.com/tag/employee-engagement/ Wed, 01 Jul 2026 07:15:39 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png employee engagement Archives - Campaign Middle East https://campaignme.com/tag/employee-engagement/ 32 32 AGMC rebrand: Dr. Hamid reveals rollout of ‘Always Moving’ in the new era of mobility https://campaignme.com/agmc-rebrand-dr-hamid-reveals-rollout-of-always-moving-in-the-new-era-of-mobility/ Wed, 01 Jul 2026 07:14:10 +0000 https://campaignme.com/?p=124041 AGMC has revealed details about its rebrand and refreshed brand identity, which goes far beyond merely evolving its visual identity to also reflect the brand’s position within the next era of mobility. The transformation intends to position AGMC as a master brand across the full mobility experience, bringing together global automotive partnerships and AGMC-born mobility […]

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]]> Henkel reveals 150th anniversary campaign led by AI video of its founder Fritz Henkel https://campaignme.com/henkel-reveals-150th-anniversary-campaign-led-by-ai-video-of-its-founder-fritz-henkel/ Wed, 10 Jun 2026 05:00:20 +0000 https://campaignme.com/?p=123177 Henkel has marked its 150th anniversary with novel campaign activations such as bringing its founder, Fritz Henkel, back as an AI-generated avatar to narrate 150 years of the company’s own history, and highlighting its employees, innovations and achievements that contributed to the company’s success through the past 150 years. The campaign was built around the […]

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]]> Research reveals No.1 struggle while communicating, connecting with employees https://campaignme.com/research-reveals-no-1-struggle-while-communicating-connecting-with-employees/ Tue, 04 Nov 2025 09:00:21 +0000 https://campaignme.com/?p=111266 The business landscape in the Gulf region is entering a new phase. For years, companies focused on attracting top talent — offering competitive salaries, new offices, and bold employer branding. But a new regional study suggests a shift is well underway: Organisations are now turning their attention inward, investing in how they are communicating and […]

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]]> Brands are taking creativity in-house, but is this bad for agencies? https://campaignme.com/brands-are-taking-creativity-in-house-but-is-this-bad-for-agencies/ Mon, 12 Aug 2024 09:20:25 +0000 https://campaignme.com/?p=88147 Creativity is a game-changer, and more businesses in the Middle East are catching on. It used to be undervalued, seen as less important than analytical thinking. Previously, many companies and brands would just outsource creative tasks like design to agencies. But now, with businesses bringing creativity in-house, some Middle Eastern creative agencies are worried about […]

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