DOP Archives - Campaign Middle East

Why meaningful filmmaking must not pause when the industry does

Anup Oommen — Mon, 23 Mar 2026 09:20:18 +0000

There’s only so much content you can consume before you feel the need to create. In recent weeks, as global headlines have grown heavier, much of the creative industry in Dubai has found itself in a kind of limbo. Productions have slowed, briefs have paused, and for many filmmakers, the usual outlets for filmmaking and […]

The post Why meaningful filmmaking must not pause when the industry does appeared first on Campaign Middle East.

LPS weds cinematic craft with short-form vertical videos for FEM campaign

Anup Oommen — Mon, 18 Aug 2025 05:10:58 +0000

Dabur International’s FEM Arabia, in collaboration with LPS Brands, has revealed details of its FEM campaign to build awareness and engagement around the new packaging launch of the Dabur FEM Hair Removal Cream (HRC). With a specific focus on connecting with younger Arab women across the GCC region, the FEM campaign leaned into a digital-first […]

The post LPS weds cinematic craft with short-form vertical videos for FEM campaign appeared first on Campaign Middle East.

Sobha Realty, Arsenal Women campaign for female education

Anup Oommen — Tue, 10 Sep 2024 05:30:13 +0000

Real estate developer Sobha Realty, in partnership with Arsenal Women, has recently released its Corporate Social Responsibility (CSR) brand campaign, highlighting their focus on empowering women and girls by offering access to opportunities, raising awareness about the need for female education, and promoting their shared values of inclusion, equality, and social responsibility. The film, produced […]

The post Sobha Realty, Arsenal Women campaign for female education appeared first on Campaign Middle East.