Dina Salem Archives - Campaign Middle East https://campaignme.com/tag/dina-salem/ Thu, 24 Aug 2023 07:35:39 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Dina Salem Archives - Campaign Middle East https://campaignme.com/tag/dina-salem/ 32 32 Industry Forum: Should brands disclose if they’re using AI in social media campaigns? https://campaignme.com/industry-forum-should-brands-disclose-if-theyre-using-ai-in-social-media-campaigns/ Mon, 14 Aug 2023 10:00:18 +0000 https://campaignme.com/?p=66228   Martino O’Brien Creative Director and Managing Partner, YouExperience   Yes  Brands should disclose their use of AI in social media campaigns for the sake of transparency and to build trust with consumers. By providing this information, brands empower consumers to make informed decisions about their engagement with AI-driven content. Disclosure also acknowledges the ethical […]

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]]> Social Media: A Communication and Crisis Management Platform https://campaignme.com/social-media-dina-salem/ Thu, 29 Aug 2019 14:18:18 +0000 https://campaignme.com/?p=18578 Over the past decade, we have all witnessed the rapid growth of social media and how it gained its fair share of attention from brands and media agencies as a powerful tool. As years passed by, we have seen brands taking their “social media” game to the next level, moving away from merely relying on […]

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