Digitas Dubai Archives - Campaign Middle East https://campaignme.com/tag/digitas-dubai/ Thu, 04 Sep 2025 07:11:13 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Digitas Dubai Archives - Campaign Middle East https://campaignme.com/tag/digitas-dubai/ 32 32 Wake up and smell the coffee, marketers say https://campaignme.com/wake-up-and-smell-the-coffee-marketers-say/ Fri, 29 Aug 2025 13:30:17 +0000 https://campaignme.com/?p=107302 Marketers have spoken: Coffee raves are more than just a passing fad. In an outcome-oriented market where advertisers are attempting to connect commerce to culturally attuned consumers demanding memorable experiences, coffee raves are becoming the marketing strategy of choice. Everyone who has attended one of these brand-led coffee raves attests to its effectiveness – the […]

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]]> Marketing transformation from “buy our stuff” to “we get you” https://campaignme.com/marketing-transformation-from-buy-our-stuff-to-we-get-you/ Thu, 11 Jul 2024 06:53:30 +0000 https://campaignme.com/?p=87005 Transformation – It’s a simple word that in a broad sense involves people making pivotal decisions for brand and marketing in an effort to empower organisations, build the right teams with the right culture, manage media channels, adopt the right technologies, innovate to solve real problems efficiently, and ultimately ensure excellent digital and customer experiences. […]

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]]> The campaigns that caught our eye in 2023 https://campaignme.com/the-campaigns-that-caught-our-eye/ Wed, 27 Dec 2023 10:00:23 +0000 https://campaignme.com/?p=74107 1 Hungerstation The Subconscious Order Agency: Wunderman Thompson Riyadh  The food delivery app introduced a smart feature that allowed users to order food online by harnessing the power of their subconscious mind. The app recognised when the user scrolled for a long time and launched the subconscious ordering tool. Several cuisine images were displayed as the […]

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