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		<title>Design thinking: understanding people before platforms</title>
		<link>https://campaignme.com/design-thinking-understanding-people-before-platforms/</link>
		
		<dc:creator><![CDATA[Ishwari Khatu]]></dc:creator>
		<pubDate>Tue, 24 Mar 2026 07:25:38 +0000</pubDate>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[AI]]></category>
		<category><![CDATA[audience feedback]]></category>
		<category><![CDATA[authenticity]]></category>
		<category><![CDATA[Challenges]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[cultural nuance]]></category>
		<category><![CDATA[customisation]]></category>
		<category><![CDATA[design thinking]]></category>
		<category><![CDATA[Emotions]]></category>
		<category><![CDATA[human capacity]]></category>
		<category><![CDATA[human experiences]]></category>
		<category><![CDATA[lived experience]]></category>
		<category><![CDATA[Marketers]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[prototyping]]></category>
		<category><![CDATA[testing]]></category>
		<category><![CDATA[trends]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=118053</guid>

					<description><![CDATA[<p>Design thinking rarely receives the recognition it deserves, even though it forms the foundation of every effective marketing campaign and lies at the heart of any truly integrated marketing strategy. In today’s social media-driven world, where integrated marketing can determine whether a brand succeeds or fades into the noise, standing out requires more than technical [&#8230;]</p>
<p>The post <a href="https://campaignme.com/design-thinking-understanding-people-before-platforms/">Design thinking: understanding people before platforms</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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