Department of Culture and Tourism Archives - Campaign Middle East https://campaignme.com/tag/department-of-culture-and-tourism/ Thu, 23 Apr 2026 09:19:46 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Department of Culture and Tourism Archives - Campaign Middle East https://campaignme.com/tag/department-of-culture-and-tourism/ 32 32 MEPRA youth board announces 2026–2028 leadership https://campaignme.com/mepra-youth-board-announces-2026-2028-leadership/ Thu, 23 Apr 2026 09:19:46 +0000 https://campaignme.com/?p=120961 The Middle East Public Relations Association (MEPRA) has revealed new leadership for its 2026-2028 term, with Tania Kteily, Associate Director at Weber Shandwick MENAT elected as President. She is supported by Yara Hamdan, Communication Consultant, at Disney+ MENA via HAVAS Red Middle East, as Vice President. The board is also being strengthened with the addition […]

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]]> Empathy and solidarity: A people-first culture that’s calm, collected and clear in a crisis https://campaignme.com/empathy-and-solidarity-a-people-first-culture-thats-calm-collected-and-clear-in-a-crisis/ Wed, 04 Mar 2026 12:19:30 +0000 https://campaignme.com/?p=117241 There’s something extraordinary happening in the UAE right now. In the middle of regional escalation, the loudest response hasn’t been fear. It’s been solidarity. Anyone who has spent time on social media during the past few days, has witnessed this trend themselves. Messages of support, gratitude, and loyalty have flooded UAE’s social media platforms, and […]

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]]> Podcast: DCT Abu Dhabi and Boopin on the power of marketing in Arabic https://campaignme.com/podcast-the-power-of-marketing-in-arabic-a-lens-on-the-region/ Fri, 29 Nov 2024 08:35:05 +0000 https://campaignme.com/?p=92956 Dr Yasser Zamzam, Director of Marcomms, Abu Dhabi Arabic Language Centre (ALC) under the Department of Culture and Tourism – Abu Dhabi (Abu Dhabi DCT), and Zeena Kurd, General Manager, Boopin – UAE, join Campaign Middle East on its latest On The Record podcast episode. In conversation with Campaign Middle East, the leaders discuss hyper-localisation, bridging cultural […]

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]]> Shaq leaks ‘confidential’ Abu Dhabi events calendar as Steve Harvey campaigns https://campaignme.com/shaq-leaks-confidential-abu-dhabi-events-calendar-as-steve-harvey-campaigns/ Thu, 19 Sep 2024 04:24:51 +0000 https://campaignme.com/?p=89746 NBA superstar and Hall of Famer Shaquille O’Neal has ‘leaked’ the 2024-2025 Abu Dhabi events calendar sharing the link to a ‘private and confidential’ events season, which highlights dates for performances by Coldplay, Andrea Bocelli, Animenia, Saadiyat Nights, the MICHELIN Guide Food Festival, and several diverse heritage festivals. The post, which reads, “Yo @IAmSteveHarvey, I […]

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]]> DCT Abu Dhabi campaign reveals ‘heart and soul’ of Emirati culture https://campaignme.com/abu-dhabi-dct-campaign-reveals-heart-and-soul-of-emirati-culture/ Fri, 30 Aug 2024 12:55:33 +0000 https://campaignme.com/?p=89000 To celebrate Emirati Women’s Day on August 28th 2024, Abu Dhabi Culture, in collaboration with Memac Ogilvy and Press Play Art Production, shared a social-first video campaign depicting the inspiring legacy and artistry of Emirati women and artisans. The video, strategised as a touching tribute to Emirati women on their special day, went beyond a […]

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]]> Abu Dhabi’s latest campaign gets away with stars across the globe https://campaignme.com/abu-dhabi-gets-away-with-stars-across-the-globe/ Mon, 09 Oct 2023 12:30:56 +0000 https://campaignme.com/?p=69922 Experience Abu Dhabi, the destination brand of the Department of Culture and Tourism – Abu Dhabi, launched its latest global campaign called ‘Can’t Wait to Winter’. Created in collaboration with creative agency Serviceplan and production house Dejavu,  the campaign is aimed at targeting a global market including the GCC, Indian and Chinese markets. To do […]

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]]> Ranveer Singh is Experience Abu Dhabi’s new brand ambassador https://campaignme.com/ranveer-singh-is-experience-abu-dhabis-new-brand-ambassador/ Mon, 08 May 2023 08:30:36 +0000 https://campaignme.com/?p=61518 By Jalaja Ramanunni Experience Abu Dhabi has announced actor Ranveer Singh as its official brand ambassador. The Bollywood actor will share his holiday highlights and invite Indian travellers to enjoy everything that Abu Dhabi has to offer, as per the two-year partnership. Singh will shine a spotlight on events like IIFA (International Indian Film Academy Awards), […]

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]]> Visit Abu Dhabi launches Official Tourism Public Profile on Snapchat https://campaignme.com/visit-abu-dhabi-launches-first-official-tourism-public-profile-on-snapchat-to-inspire-travellers-to-explore-uae-capital/ Mon, 26 Jul 2021 13:08:20 +0000 https://campaignme.com/?p=39004 The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) has announced the launch of the first official Public Profile for a tourism board on leading social media platform Snapchat – giving potential travellers the chance to explore everything that the capital of the UAE has to offer in a new and immersive […]

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