Cynthia Chami Archives - Campaign Middle East https://campaignme.com/tag/cynthia-chami/ Tue, 10 Nov 2020 14:32:10 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Cynthia Chami Archives - Campaign Middle East https://campaignme.com/tag/cynthia-chami/ 32 32 Black Friday: the lead up to the gifting season by Google’s Cynthia Chami and Karen Saleh https://campaignme.com/black-friday-the-lead-up-to-the-gifting-season-googles-cynthia-chami-and-karen-saleh/ Tue, 10 Nov 2020 06:00:04 +0000 https://campaignme.com/?p=29530 The Covid-19 pandemic impacted the retail industry immediately, with a recent survey revealing that 73% of consumers reported that their shopping behaviour has changed since the outbreak with an increased likelihood to purchase more online[1]. And, as a direct result of Covid-19, we are witnessing heightened search queries for online retail this year that will […]

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