cultural voice Archives - Campaign Middle East https://campaignme.com/tag/cultural-voice/ Thu, 29 Jan 2026 06:55:38 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png cultural voice Archives - Campaign Middle East https://campaignme.com/tag/cultural-voice/ 32 32 Dubai Lynx Film Craft Jury President Zia Mandviwalla on work that moves the jury room https://campaignme.com/dubai-lynx-film-craft-jury-president-zia-mandviwalla-on-work-that-moves-the-jury-room/ Thu, 29 Jan 2026 04:20:53 +0000 https://campaignme.com/?p=115236 Zia Mandviwalla, Director of FINCH, is a globally awarded film and commercials director recognised for her finely crafted, human-centred storytelling, who has now taken on the mantle of Film Craft Jury President at Dubai Lynx Awards, Working across Australasia, Asia and the US, she directs campaigns for leading brands and agencies, and is known for her […]

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]]> From a small town in southern Saudi to the creative rooms of Athar https://campaignme.com/from-a-small-town-in-southern-saudi-to-the-creative-rooms-of-athar/ Tue, 16 Dec 2025 05:40:52 +0000 https://campaignme.com/?p=113249 Stepping into the Athar Festival’s NextGen Academy felt like moving from the quiet rhythms of my hometown in southern Saudi Arabia into the energetic heartbeat of the region’s creative industry. It was the moment where everything I’d studied, questioned, and hoped for about advertising suddenly became real. What the experience at Athar taught me Growing […]

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