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		<title>The year ahead for influencer marketing</title>
		<link>https://campaignme.com/the-year-ahead-for-influencer-marketing/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Fri, 06 Feb 2026 04:45:31 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Opinion]]></category>
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		<category><![CDATA[clarity]]></category>
		<category><![CDATA[content people]]></category>
		<category><![CDATA[content performance]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[creators]]></category>
		<category><![CDATA[credibility]]></category>
		<category><![CDATA[Culture]]></category>
		<category><![CDATA[experience]]></category>
		<category><![CDATA[influencer deals]]></category>
		<category><![CDATA[Inﬂuencer marketing]]></category>
		<category><![CDATA[influencers]]></category>
		<category><![CDATA[licensing]]></category>
		<category><![CDATA[local culture]]></category>
		<category><![CDATA[long-term value]]></category>
		<category><![CDATA[measurement]]></category>
		<category><![CDATA[MENA]]></category>
		<category><![CDATA[Performance]]></category>
		<category><![CDATA[Predictions 2026]]></category>
		<category><![CDATA[regulation]]></category>
		<category><![CDATA[relationships]]></category>
		<category><![CDATA[results]]></category>
		<category><![CDATA[Skill]]></category>
		<category><![CDATA[structure]]></category>
		<category><![CDATA[trust]]></category>
		<category><![CDATA[usage rights]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=115760</guid>

					<description><![CDATA[<p>Influencer marketing in MENA is officially out of its experimental era. We’ve moved past the phase of chasing big follower numbers, glossy posts and one-off brand deals that disappear as quickly as they land on our feeds. Influencer marketing in the region is entering a much more interesting chapter, one that is defined by credibility, [&#8230;]</p>
<p>The post <a href="https://campaignme.com/the-year-ahead-for-influencer-marketing/">The year ahead for influencer marketing</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>Ramadan marketing on LinkedIn – what you need to know</title>
		<link>https://campaignme.com/ramadan-marketing-on-linkedin-what-you-need-to-know/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Fri, 28 Feb 2025 08:40:05 +0000</pubDate>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[authenticity]]></category>
		<category><![CDATA[Brand]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[connection]]></category>
		<category><![CDATA[content management]]></category>
		<category><![CDATA[content performance]]></category>
		<category><![CDATA[content strategy]]></category>
		<category><![CDATA[engagements]]></category>
		<category><![CDATA[Human]]></category>
		<category><![CDATA[human content]]></category>
		<category><![CDATA[intention]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[Loyalty]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[personal branding]]></category>
		<category><![CDATA[Ramadan]]></category>
		<category><![CDATA[Ramadan posts]]></category>
		<category><![CDATA[real relationships]]></category>
		<category><![CDATA[unique views]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=97111</guid>

					<description><![CDATA[<p>Ramadan is about to start, and every year marketers get the same question: Should we adjust our LinkedIn strategy? The short answer? Yes. But not in the way you might think. Some brands hesitate to post on LinkedIn during Ramadan, unsure of what works. But engagement actually soars during this time. If done right. The key is to show up [&#8230;]</p>
<p>The post <a href="https://campaignme.com/ramadan-marketing-on-linkedin-what-you-need-to-know/">Ramadan marketing on LinkedIn – what you need to know</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>MBC Group&#8217;s Shahid expands streaming capabilities with Mediagenix On-Demand</title>
		<link>https://campaignme.com/mbc-groups-shahid-expands-streaming-capabilities-with-mediagenix-on-demand/</link>
		
		<dc:creator><![CDATA[Campaign Editorial]]></dc:creator>
		<pubDate>Thu, 27 Feb 2025 13:18:52 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[AI-driven solutions]]></category>
		<category><![CDATA[arabic]]></category>
		<category><![CDATA[content management]]></category>
		<category><![CDATA[content performance]]></category>
		<category><![CDATA[Dominic Farrell]]></category>
		<category><![CDATA[MBC Group]]></category>
		<category><![CDATA[Mediagenix On-Demand]]></category>
		<category><![CDATA[modern content delivery]]></category>
		<category><![CDATA[multi-language context]]></category>
		<category><![CDATA[multiplatform audience engagement]]></category>
		<category><![CDATA[Nayla Nassar]]></category>
		<category><![CDATA[on-demand platform]]></category>
		<category><![CDATA[schedule validation]]></category>
		<category><![CDATA[scheduling automation]]></category>
		<category><![CDATA[Shahid]]></category>
		<category><![CDATA[viewer experiences]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=97080</guid>

					<description><![CDATA[<p>Mediagenix, a software solutions provider for content strategy, content value management and content scheduling, has announced that Arabic streaming platform Shahid – part of MBC Group – has gone live with Mediagenix On-Demand, a scheduling, content management and content performance solution for managing high-performance, dynamic streaming operations. Shahid implemented the Mediagenix integrated suite for multiplatform [&#8230;]</p>
<p>The post <a href="https://campaignme.com/mbc-groups-shahid-expands-streaming-capabilities-with-mediagenix-on-demand/">MBC Group&#8217;s Shahid expands streaming capabilities with Mediagenix On-Demand</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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