Collinson Archives - Campaign Middle East https://campaignme.com/tag/collinson/ Fri, 13 Jan 2023 14:26:00 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Collinson Archives - Campaign Middle East https://campaignme.com/tag/collinson/ 32 32 Bland loyalty: Why doesn’t loyalty get as much love? – by Collinson’s Christopher Ross https://campaignme.com/bland-loyalty-why-doesnt-loyalty-get-as-much-love-by-collinsons-christopher-ross/ Fri, 13 Jan 2023 13:56:35 +0000 https://campaignme.com/?p=57161 Brands are built with great creativity and consideration. From guidelines to guardians, they’re carefully crafted, policed and nurtured. I should know because I spent the past 30 years working in Global Advertising Agencies. No matter which part of the world I worked in, a universal truth was the fervent passion of agencies to really understand […]

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]]> Global loyalty agency ICLP rebranded as Collinson https://campaignme.com/global-loyalty-agency-iclp-rebranded-as-collinson/ Tue, 30 Oct 2018 13:29:02 +0000 https://campaignme.com/?p=15089 Continuing its journey to drive customer engagement and devotion for world-leading brands, ICLP has been rebranded as Collinson following the consolidation of Collinson’s loyalty, travel experiences, insurance and assistance businesses. With presence in the Middle East since 1993, ICLP has led the way in helping some of the region’s best-known brands acquire, engage and retain […]

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