Close Up Archives - Campaign Middle East https://campaignme.com/tag/close-up/ Fri, 03 May 2024 10:39:09 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Close Up Archives - Campaign Middle East https://campaignme.com/tag/close-up/ 32 32 Private View by TBWA\RAAD’s Frederico Roberto https://campaignme.com/private-view-by-tbwaraads-frederico-roberto/ Fri, 03 May 2024 10:39:09 +0000 https://campaignme.com/?p=81801 Frederico Roberto, Executive Creative Director, TBWA\RAAD Campaign Middle East features a Private View section with a range of insights and viewpoints from industry experts, revealing the intricate world of marketing and advertising campaigns.  McDonald’s, After-Dinner Dinner, Agency: FP7 McCann Dubai, Chief Creative Officer: Federico Fanti It doesn’t really matter the sales ROI of this one (because frankly, there isn’t one), […]

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]]> Private View by Edelman’s Yasmina Boustani https://campaignme.com/private-view-by-edelmans-yasmina-boustani/ Fri, 03 May 2024 08:20:23 +0000 https://campaignme.com/?p=81762 Yasmina Boustani, Creative Director, Edelman Campaign Middle East features a Private View section with a range of insights and viewpoints from industry experts, revealing the intricate world of marketing and advertising campaigns.  McDonald’s, After-Dinner Dinner, Agency: FP7 McCann Dubai, Chief Creative Officer: Federico Fanti The campaign is highly relatable and insightful, showing bravery amid regional […]

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]]> ‘Marketers are being braver and bolder’: Terry Savage, Lions Festivals https://campaignme.com/marketers-braver-bolder-terry-savage-lions-festivals/ Mon, 08 Dec 2014 06:01:47 +0000 https://campaignme.com/?p=6502 Come June and he’s forever running around the Palais during the Cannes Festival. During the rest of the year, he’s visiting markets across the world, and the ad frat in each. On one such trip to Dubai, Terry Savage, chairman, Lions Festivals, tells Campaign Middle East why there could be room for Lions Festivals to expand […]

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