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	<title>classrooms Archives - Campaign Middle East</title>
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	<title>classrooms Archives - Campaign Middle East</title>
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		<title>How L’Oréal Paris’ Sit Al Bait ست البيت moved from cultural truth to the classroom</title>
		<link>https://campaignme.com/how-loreal-paris-sit-al-bait-%d8%b3%d8%aa-%d8%a7%d9%84%d8%a8%d9%8a%d8%aa-moved-from-cultural-truth-to-the-classroom/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Mon, 13 Apr 2026 07:20:02 +0000</pubDate>
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		<category><![CDATA[Federico Fanti]]></category>
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		<category><![CDATA[inclusive terminology]]></category>
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		<category><![CDATA[ست البيت]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=120384</guid>

					<description><![CDATA[<p>One year after its launch, Sit Al Bait  ست البيت – the campaign launched by L’Oréal Paris in 2025 under its Women of Worth platform – has transformed a familiar Arabic term and reframed how women’s roles are perceived across the region. Developed in collaboration with FP7 McCANN Dubai, McCANN Paris, and Current Global MENAT, [&#8230;]</p>
<p>The post <a href="https://campaignme.com/how-loreal-paris-sit-al-bait-%d8%b3%d8%aa-%d8%a7%d9%84%d8%a8%d9%8a%d8%aa-moved-from-cultural-truth-to-the-classroom/">How L’Oréal Paris’ Sit Al Bait ست البيت moved from cultural truth to the classroom</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>An-Nahar teaches Lebanon&#8217;s hidden history with &#8216;Untaught History Edition&#8217; campaign</title>
		<link>https://campaignme.com/an-nahar-teaches-lebanons-hidden-history-with-untaught-history-edition-campaign/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Thu, 27 Nov 2025 06:16:20 +0000</pubDate>
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		<category><![CDATA[education]]></category>
		<category><![CDATA[Education Minister]]></category>
		<category><![CDATA[Emile Tabanji]]></category>
		<category><![CDATA[Impact BBDO]]></category>
		<category><![CDATA[Lebanon]]></category>
		<category><![CDATA[Lebanon Prime Minister]]></category>
		<category><![CDATA[Lebanon's hidden history]]></category>
		<category><![CDATA[Nawaf Salam]]></category>
		<category><![CDATA[Nayla Tueni]]></category>
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		<category><![CDATA[Rima Karami]]></category>
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		<category><![CDATA[Untaught History Edition]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=112503</guid>

					<description><![CDATA[<p>It may seem strange, but few Lebanese students have ever been taught a complete, unified history of the country’s period following independence. To mitigate this gap in knowledge and education, and to mark the occasion of Independence Day, An-Nahar a leading Arabic-language daily newspaper published in Lebanon, in partnership with IMPACT BBDO, launched the “Untaught [&#8230;]</p>
<p>The post <a href="https://campaignme.com/an-nahar-teaches-lebanons-hidden-history-with-untaught-history-edition-campaign/">An-Nahar teaches Lebanon&#8217;s hidden history with &#8216;Untaught History Edition&#8217; campaign</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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