Chantelle Johnson Archives - Campaign Middle East https://campaignme.com/tag/chantelle-johnson/ Tue, 09 Jun 2026 09:16:05 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Chantelle Johnson Archives - Campaign Middle East https://campaignme.com/tag/chantelle-johnson/ 32 32 Is traffic really the problem? https://campaignme.com/is-traffic-really-the-problem/ Tue, 09 Jun 2026 09:16:05 +0000 https://campaignme.com/?p=123109 It is 11pm. A user is in prime purchasing mode, staring at a loading page. They wait. One second. Two. Exit. They try again. This time, they reach the payment screen, but something feels off. It doesn’t look like the website they’ve been on. Not completely wrong, just different enough to make them stop and […]

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]]> Equiti partners with Uber to activate in-journey advertising https://campaignme.com/equiti-partners-with-uber-to-activate-in-journey-advertising/ Thu, 18 Dec 2025 13:30:12 +0000 https://campaignme.com/?p=113359 Equiti Group, a global fintech brand headquartered in the UAE, has partnered with Uber to launch an in-journey advertising campaign. Using Uber’s newly launched Journey Ads, the campaign marks a bold step forward in how fintech brands engage with high-value consumers, establishing a strong and sustained presence during moments of peak rider attention. At the […]

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]]> Equiti Group CMO on the Dubai Basketball partnership ahead of EuroLeague debut https://campaignme.com/equiti-group-cmo-on-its-dubai-basketball-partnership-ahead-of-euroleague-debut/ Mon, 29 Sep 2025 07:23:42 +0000 https://campaignme.com/?p=109311 Equiti, a globally recognised fintech brand headquartered in Dubai, has partnered with Dubai’s first-ever home sports franchise, Dubai Basketball, with the group serving as the team’s Founding Partner and Official Digital Wealth Partner for the next three seasons. This partnership is between Equiti’s in-house agency – including brand, creative, OOH, PR and digital – as […]

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