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	<title>brand-consumer relationship Archives - Campaign Middle East</title>
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		<title>Cancel culture? Not when it&#8217;s your subscription</title>
		<link>https://campaignme.com/cancel-culture-not-when-its-your-subscription/</link>
		
		<dc:creator><![CDATA[Hiba Faisal]]></dc:creator>
		<pubDate>Fri, 31 Oct 2025 10:33:27 +0000</pubDate>
				<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[brand-consumer relationship]]></category>
		<category><![CDATA[Derrick Nyirenda]]></category>
		<category><![CDATA[hyper-personalised experience]]></category>
		<category><![CDATA[Loyalty]]></category>
		<category><![CDATA[loyalty programmes]]></category>
		<category><![CDATA[MRM MENAT]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=111150</guid>

					<description><![CDATA[<p>Why are some apps or subscriptions harder to cancel than others? Because the best ones aren’t just feature-rich; they deliver on a simple promise – consistently and intuitively. When competitors all reach that baseline, users stop being exclusive. They become ‘polygamous loyalists’, mixing and matching brands based on evolving needs or moods. Streaming services have [&#8230;]</p>
<p>The post <a href="https://campaignme.com/cancel-culture-not-when-its-your-subscription/">Cancel culture? Not when it&#8217;s your subscription</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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