article Archives - Campaign Middle East https://campaignme.com/tag/article/ Wed, 22 Mar 2023 08:33:26 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png article Archives - Campaign Middle East https://campaignme.com/tag/article/ 32 32 An agency that pliés together creates great work together https://campaignme.com/an-agency-that-plies-together-creates-great-work-together/ Thu, 19 Jan 2023 13:32:02 +0000 https://campaignme.com/?p=57301 &Co.’s formation of a ballet company which practiced for 2500 billable hours before performing a ballet on the iconic stage in Copenhagen’s Tivoli Gardens, was a big leap. So why did the agency devote valuable time to learning a skill completely unrelated to its business? It could have proved a jeté too far, but &Co.’s […]

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