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	<title>AI targeting Archives - Campaign Middle East</title>
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		<title>The year for retention marketing – by Webengage&#8217;s Hetarth Patel</title>
		<link>https://campaignme.com/the-year-for-retention-marketing-by-webengages-hetarth-patel/</link>
		
		<dc:creator><![CDATA[Ishwari Khatu]]></dc:creator>
		<pubDate>Wed, 15 Feb 2023 09:34:26 +0000</pubDate>
				<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Insights]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[2023]]></category>
		<category><![CDATA[AI targeting]]></category>
		<category><![CDATA[brand communication]]></category>
		<category><![CDATA[brand engagment]]></category>
		<category><![CDATA[customer retention]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[Feb 2023]]></category>
		<category><![CDATA[Hetarth Patel]]></category>
		<category><![CDATA[hyperpersonalisation]]></category>
		<category><![CDATA[inflation]]></category>
		<category><![CDATA[machine learning]]></category>
		<category><![CDATA[Managing Director]]></category>
		<category><![CDATA[omnichannel]]></category>
		<category><![CDATA[retention marketing]]></category>
		<category><![CDATA[stagflation]]></category>
		<category><![CDATA[VP - MENA]]></category>
		<category><![CDATA[Webengage]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=58052</guid>

					<description><![CDATA[<p>By Hetarth Patel, VP – MENA and managing director – UAE, WebEngage The money-burning, valuation-chasing startups have woken up to the harsh realities of a funding winter in the last few months. The “stagflation” dilemma — a recession-inflation situation — has prompted VCs to apply a firm brake on their beneficiaries’ spending spree. Even the [&#8230;]</p>
<p>The post <a href="https://campaignme.com/the-year-for-retention-marketing-by-webengages-hetarth-patel/">The year for retention marketing – by Webengage&#8217;s Hetarth Patel</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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