Abu Dhabi Archives - Campaign Middle East https://campaignme.com/tag/abu-dhabi/ Wed, 10 Jun 2026 14:54:21 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Abu Dhabi Archives - Campaign Middle East https://campaignme.com/tag/abu-dhabi/ 32 32 Communications agency North Seventy Five expands to Abu Dhabi https://campaignme.com/communications-agency-north-seventy-five-expands-to-abu-dhabi/ Mon, 08 Jun 2026 13:45:06 +0000 https://campaignme.com/?p=123025 North Seventy Five, a communications agency founded by Lisa Welsh and Iman Issa, has expanded its operations to Abu Dhabi, UAE. Launched in November 2025 and backed by communications advisory Paritee as a significant owner, the move marks a pivotal step in the agency’s growth strategy and responds to growing demand from clients operating in […]

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]]> Emotional performance in the new age of luxury https://campaignme.com/emotional-performance-in-the-new-age-of-luxury/ Thu, 04 Jun 2026 12:49:16 +0000 https://campaignme.com/?p=122950 The Middle East has been recognised as one of the world’s most important markets for luxury and high-performance automobiles. Cities such as Dubai and Abu Dhabi have become globally associated with automotive excellence, and attracting collectors, enthusiasts and entrepreneurs from around the world. Yet, today, the region’s relationship with luxury super cars goes beyond status […]

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]]> Yas Island reveals celebratory Eid Al Adha musical release ft. Emirati voices, Khaleeji Talent https://campaignme.com/yas-island-reveals-celebratory-eid-al-adha-musical-release-ft-emirati-voices-khaleeji-talent/ Thu, 14 May 2026 08:52:30 +0000 https://campaignme.com/?p=122034 Ahead of Eid Al Adha, Yas Island Abu Dhabi is setting a celebratory tone with a vibrant new song created in collaboration with Abu Dhabi Media Company. Bringing together some of the region’s most beloved musical and creative talents, the release celebrates culture, creativity, and shared experiences — capturing the spirit of togetherness that connects […]

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]]> Al-Futtaim Lexus reveals seven-episode ‘Crafted with Care’ content series campaign https://campaignme.com/al-futtaim-lexus-reveals-seven-episode-crafted-with-care-content-series-campaign/ Thu, 23 Apr 2026 10:16:33 +0000 https://campaignme.com/?p=120969 Al-Futtaim Lexus has revealed details about its Crafted with Care campaign, a seven-episode creator-led content series developed and launched during Ramadan 2026, designed to explore how craft and care are expressed across the UAE. Developed in partnership with Ogilvy, the series aligned Lexus design principles with cultural practices, drawing a clear connection between attention to […]

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]]> MEPRA youth board announces 2026–2028 leadership https://campaignme.com/mepra-youth-board-announces-2026-2028-leadership/ Thu, 23 Apr 2026 09:19:46 +0000 https://campaignme.com/?p=120961 The Middle East Public Relations Association (MEPRA) has revealed new leadership for its 2026-2028 term, with Tania Kteily, Associate Director at Weber Shandwick MENAT elected as President. She is supported by Yara Hamdan, Communication Consultant, at Disney+ MENA via HAVAS Red Middle East, as Vice President. The board is also being strengthened with the addition […]

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]]> Viola Media launches The Digital Totem Networks across Abu Dhabi expanding urban visibility https://campaignme.com/viola-media-launches-the-digital-totem-networks-across-abu-dhabi-expanding-urban-visibility/ Wed, 22 Apr 2026 12:05:58 +0000 https://campaignme.com/?p=120902 Viola Media, part of Multiply Media Group, has launched The Digital Totem Networks, expanding its out-of-home (OOH) offering across two of Abu Dhabi’s most prominent urban corridors. The new network introduces a range of digital totems located along Corniche Street and Salam Street, reinforcing Viola Media’s citywide presence and enhancing its ability to deliver consistent reach, […]

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]]> R/GA, G42 launch Alpha.G42.ai: an adaptive, immersive, agentic future of brand websites https://campaignme.com/r-ga-g42-launch-alpha-g42-ai-an-immersive-adaptive-agentic-future-of-brand-websites/ Thu, 16 Apr 2026 06:04:57 +0000 https://campaignme.com/?p=120614 R/GA, a creative innovation company that designs intelligent brand systems, has launched Alpha.G42.ai, a world-first Generative Interface created for G42, a global leader in artificial intelligence based in Abu Dhabi. This entirely new adaptive experience fundamentally redefines the internet, transitioning a brand’s digital presence from a traditional, static website to a dynamic, conversational system, powered […]

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]]> Al Dhannah City picks entourage to lead destination marketing and communications https://campaignme.com/al-dhannah-city-picks-entourage-to-lead-destination-marketing-and-communications/ Thu, 26 Mar 2026 07:57:03 +0000 https://campaignme.com/?p=118187 entourage, one of the region’s leading creative and experiential agencies, has been appointed to lead the destination marketing, brand positioning and integrated communications strategy for Al Dhannah City. The remit will see entourage define a clear and differentiated identity for the city, underpinned by a structured roadmap across brand strategy, narrative development and multi channel […]

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]]> IMI celebrates first Oscars win for Hamnet, produced within RedBird IMI portfolio https://campaignme.com/imi-marks-first-oscars-win-for-hamnet-produced-within-redbird-imi-portfolio/ Mon, 16 Mar 2026 10:31:47 +0000 https://campaignme.com/?p=117820 Hamnet, produced by Neal Street Productions, a company of All3Media within the RedBird IMI portfolio, has received widespread international recognition across the 2025–2026 awards season, winning 16 major awards and securing dozens of nominations across some of the world’s leading film institutions, including at the Oscars 2026. The film’s success was highlighted by Jessie Buckley […]

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]]> Brandcare Digital expands to meet Abu Dhabi demand for digital marketing services https://campaignme.com/brandcare-digital-expands-to-meet-abu-dhabi-demand-for-digital-marketing-services/ Tue, 10 Mar 2026 03:30:53 +0000 https://campaignme.com/?p=117523 Brandcare Digital, a Dubai-based SEO agency, has expanded its operations into Abu Dhabi in response to a significant uptick in demand for high-end digital transformation and search engine optimisation services across the capital’s burgeoning business sectors. As Abu Dhabi continues to solidify its position as a global hub for innovation and commerce, local enterprises are […]

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