1 Billion Followers Summit Archives - Campaign Middle East https://campaignme.com/tag/1-billion-followers-summit/ Thu, 09 Apr 2026 09:12:04 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png 1 Billion Followers Summit Archives - Campaign Middle East https://campaignme.com/tag/1-billion-followers-summit/ 32 32 The influencer illusion: The Middle East has a scale problem, not an influence one https://campaignme.com/the-influencer-illusion-the-middle-east-has-a-scale-problem-not-an-influence-one/ Thu, 09 Apr 2026 07:20:03 +0000 https://campaignme.com/?p=120002 If you walked out of the 1 Billion Followers Summit earlier this year, you’d think the future of influencer marketing had already been decided. Creators are the new media. Influence is the new currency. Scale is everything. On stage, it all makes sense – In reality, it’s a lot messier. Despite the explosion of the […]

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]]> Masterclass in community design: The Collective engineers YouTube’s viral summit presence https://campaignme.com/masterclass-in-community-design-the-collective-engineers-youtubes-viral-summit-presence/ Thu, 12 Feb 2026 05:00:42 +0000 https://campaignme.com/?p=116138 When the brief for the 1 Billion Followers Summit landed on the desk of The Collective’s creative team, they knew that they couldn’t just build a regular exhibition stand for YouTube at the 1 Billion Followers Summit. The summit is essentially a massive gathering of the world’s most restless digital innovators, so the ‘YouTube House’ […]

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]]> Fujifilm Instax, Vamp reveal live creator content at 1 Billion Followers Summit 2026 https://campaignme.com/fujifilm-instax-vamp-reveal-live-creator-content-at-1-billion-followers-summit-2026/ Thu, 22 Jan 2026 08:07:13 +0000 https://campaignme.com/?p=114968 Fujifilm Instax partnered with Vamp to deliver a live creator activation at the 1 Billion Followers Summit 2026, placing real time influencer marketing at the centre of the event experience. Across the three day summit, 50 influencers and content creators were invited to the Fujifilm Instax booth to create and publish content live from the […]

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]]> Tunisian filmmaker awarded $1 million AI Film Award as part of 1 Billion Followers Summit https://campaignme.com/tunisian-filmmaker-awarded-1-million-ai-film-award-as-part-of-1-billion-followers-summit/ Wed, 14 Jan 2026 10:39:57 +0000 https://campaignme.com/?p=114473 Her Highness Sheikha Latifa bint Mohammed bin Rashid Al Maktoum, Chairperson of Dubai Culture and Arts Authority, awarded the $1 million AI Film Award to Tunisian filmmaker Zoubeir Jlassi. The award is organised by the 1 Billion Followers Summit in collaboration with Google Gemini, for the film ‘Lily.’ The winning film follows a lonely archivist […]

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]]> Creators HQ, Amazon Ads to launch Amazon Creators Foundry https://campaignme.com/creators-hq-amazon-ads-to-launch-amazon-creators-foundry/ Tue, 13 Jan 2026 13:51:34 +0000 https://campaignme.com/?p=114425 Creators HQ, the UAE’s first dedicated creators’ hub, has partnered with Amazon Ads to launch Amazon Creators Foundry, a new initiative aimed at helping UAE-based content creators turn their ideas into scalable product businesses on Amazon.ae. Announced during the fourth edition of the 1 Billion Followers Summit, the programme reflects how the creator economy in […]

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]]> Meta pilots AI-led creator challenge in MENA https://campaignme.com/meta-pilots-ai-led-creator-challenge-in-mena/ Fri, 02 Jan 2026 09:59:46 +0000 https://campaignme.com/?p=113856 Meta staged its first regional edition of Ideas Unboxed. With Meta AI in Dubai, launching a live creator challenge designed to explore how artificial intelligence could support content creation under real-time constraints. Held at Meta’s Dubai office, the one-day activation brought together six creators from across the region, split into three teams of two. Each […]

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]]> 1 Billion Followers Summit and Google Gemini launch $1m AI film award https://campaignme.com/1-billion-followers-summit-and-google-gemini-launch-1m-ai-film-award/ Wed, 24 Sep 2025 13:12:28 +0000 https://campaignme.com/?p=109105 The 1 Billion Followers Summit announced in partnership with Google Gemini, details of the world’s largest AI Film Award, valued at US$ 1 million. The event, organised by the UAE Government Media Office, is to take place from 9-11 January 2026. The AI Film Award By 1Billion Summit & Google Gemini promotes the production of […]

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]]> 1 Billion Followers Summit kicks off in Dubai https://campaignme.com/1-billion-followers-summit-kicks-off-in-dubai/ Wed, 10 Jan 2024 12:30:56 +0000 https://campaignme.com/?p=74453 The 1 Billion Followers Summit, the world’s largest gathering of content creation and creators,  kicked off at the Emirates Towers and the Museum of the Future  on Wednesday. The event’s first day saw a packed audience and a focus on leading content creators sharing their knowledge with new influencers and emerging talent. The summit brought […]

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]]> 1 Billion Followers Summit returns to Dubai https://campaignme.com/1-billion-followers-summit-returns-to-dubai/ Thu, 09 Nov 2023 11:41:31 +0000 https://campaignme.com/?p=71908 The 1 Billion Followers Summit, described as the world’s largest gathering of content creation and creators, will return to Dubai.  The premier hub for content creation will take place on January 10-11, 2024, at the Emirates Towers and the Museum of the Future.  The summit is expected to bring together over 3,000 content creators, influencers […]

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