SVP Marketing CEMEA
Mohammed Ismaeel is the SVP Marketing for the CEMEA Region, a role he has held since joining Visa over 6 years ago. Based in Dubai his teams across the region covers diverse marketing functions including Insights, Marketing Planning and Consulting, Sponsorship & Events, Product & Brand Marketing as well as all aspects of Social, Digital and Data led Marketing.
Prior to Visa he lead the Regional Marketing Team for HSBC in the Middle East and North Africa, where he worked for a total of 10 years, based in the Middle East and for a time in Malaysia.
He began his marketing career at Proctor & Gamble, where he worked for 10 years, initially as a Financial Analyst but soon moved into Marketing where he held a variety of positions across multiple brands, culminating in his role as Associate Marketing Director for the Middle East region.
Originally from Riyadh in Saudi Arabia, Mohammed was educated in the UK, and graduated in economic and political geography from the University of London. Mohammed is married with 3 children. An avid traveller who prefers to stay off the beaten track and a keen scuba diver.