Snapchat Archives - Campaign Middle East https://campaignme.com/category/social-media/snapchat/ Thu, 25 Jun 2026 06:43:44 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Snapchat Archives - Campaign Middle East https://campaignme.com/category/social-media/snapchat/ 32 32 UAE announces social media ban for children under the age of 15 https://campaignme.com/uae-announces-ban-for-social-media-for-children-under-the-age-of-15/ Thu, 18 Jun 2026 11:40:44 +0000 https://campaignme.com/?p=123545 UAE has announced a ban on the use of social media for children, setting the minimum age of use at 15 years old. The UAE cabinet, chaired by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President, Prime Minister and Ruler of Dubai, revealed the ban as a part of a resolution that regulates […]

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]]> How Saudi National Day became a month-long celebration https://campaignme.com/more-than-a-day-how-saudi-national-day-became-a-month-long-celebration/ Tue, 05 Aug 2025 04:40:30 +0000 https://campaignme.com/?p=106329 Saudi National Day has always been a symbol of national pride, unity and cultural identity. But in the past decade, it has evolved into something far greater, a nationwide movement that blends tradition with modernity, celebration with commerce, and culture with creativity. What was once a single day marked on the calendar is now an […]

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]]> Podcast: Snap Inc’s Alistair Burton on ‘brands that win’ during Ramadan https://campaignme.com/podcast-snap-incs-alistair-burton-on-brands-that-win-during-ramadan/ Sat, 01 Mar 2025 10:20:18 +0000 https://campaignme.com/?p=96906 On the latest episode of Campaign Middle East’s On The Record podcast, Alistair Burton, Head of Digital First and Omnichannel Retail at Snap Inc, discusses the need for brands to develop a deeper understanding of their audiences, create immersive and interactive experiences, and to use data to optimise and achieve their business goals – especially during Ramadan. […]

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]]> Snap Inc inks MoU with Qatar’s GCO to launch AR Academy for the MENA region https://campaignme.com/snap-inc-inks-mou-with-qatars-gco-to-launch-ar-academy-for-the-mena-region/ Wed, 26 Feb 2025 09:00:19 +0000 https://campaignme.com/?p=96982 Snap Inc. has signed a memorandum of understanding (MoU) with Qatar’s Government Communications Office (GCO) to launch an Augmented Reality (AR) Academy in the MENA region. Announced at Web Summit Qatar 2025, the agreement marks a step in unlocking creative potential across the region and driving digital innovation. The partnership with GCO for the AR […]

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]]> Creators, connections, content and commonality https://campaignme.com/predictions-2025-creators-connections-content-and-commonality/ Mon, 17 Feb 2025 05:00:21 +0000 https://campaignme.com/?p=96363 As another year ends and a new one begins, we find ourselves in a time for reminiscence, reflection and review, but also a time to look to the future and what it might hold. While we’re yet to receive our crystal ball from Santa, we’d like to think we know our stuff when it comes […]

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]]> The Secret Society launches in Saudi Arabia with Snapchat integration https://campaignme.com/the-secret-society-launches-in-saudi-arabia-with-snapchat-integration/ Wed, 29 Jan 2025 05:52:24 +0000 https://campaignme.com/?p=95253 The Secret Society, a lifestyle app connecting influencers and businesses with exclusive experiences, has officially launched in Saudi Arabia, introducing a new Snapchat integration to enhance visibility and generate authentic hype. As Saudi Arabia continues its rise as a global hub for luxury, entertainment, and fine dining, The Secret Society is positioning itself to tap […]

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]]> Snap launches multi-brand augmented reality campaign for Saudi National Day https://campaignme.com/snap-launches-multi-brand-augmented-reality-campaign-for-saudi-national-day/ Mon, 23 Sep 2024 05:20:49 +0000 https://campaignme.com/?p=89878 In line with Saudi Arabia’s 94th National Day,  Snap has launched a multi-brand augmented reality (AR) campaign called ‘Kingdom’s Lenscape’, aimed to bridge the gap between Snapchatters — the platform’s users — and advertisers through two AR solutions available through the Lens Explorer and carousel feature on Snapchat. Through the first feature, called FAKH’AR’, brands […]

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]]> Snap reveals platform makeover, new AR Lens Studio, GenAI Suite https://campaignme.com/snap-reveals-platform-makeover-new-ar-lens-studio-genai-suite/ Wed, 18 Sep 2024 12:37:51 +0000 https://campaignme.com/?p=89733 Snap has revealed a series of updates to the platform, as well as new creative opportunities for Snapchatters, creators, and brands alike at the sixth edition of the Snap Partner Summit (SPS). The latest features include a new profile design created to elevate the user experience; more tools to make content and build communities; and […]

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]]> Snapchat partners with ROI Hunter to supercharge performance https://campaignme.com/snapchat-partners-with-roi-hunter-to-supercharge-performance/ Mon, 19 Aug 2024 08:44:55 +0000 https://campaignme.com/?p=88441 Snapchat has announced its partnership with ROI Hunter, a product performance management (PPM) tool, to help e-commerce marketers find actionable product insights. Snap is the third ad platform integrated with ROI Hunter alongside Meta and Google, and these additional capabilities will drive better results for retailers using Snapchat to reach and drive action from our […]

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]]> Podcast: The role Snapchat plays in Saudi culture https://campaignme.com/podcast-the-role-snapchat-plays-in-saudi-culture/ Thu, 23 May 2024 12:28:24 +0000 https://campaignme.com/?p=84161 Abdulla Alhammadi, Snap Inc’s Regional Business Lead for the KSA market delves into the strength of the KSA audience and the role Snapchat plays in Saudi culture. Talking to Campaign Middle East editor Justin Harper, he shares some insights and impressive figures on users in Saudi Arabia. Click here to listen or click on the podcast […]

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