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Campaign Cannes Diaries 2017: Kevin Allocca

Campaign Cannes Diaries 2017: Kevin Allocca

Kevin Allocca, YouTube head of culture and trends at Google, talks about how YouTube has helped shape popular culture. And he has some advice for brands who want their agencies to produce a video that will go viral.

Campaign Cannes Diaries 2017: YouTube's 6-second bumper ads

Campaign Cannes Diaries 2017: YouTube’s 6-second bumper ads

Debbie Weinstein managing director of YouTube & video solutions at Youtube, tells Campaign about YouTube’s six-second bumper ad format, which the platform was promoting at Cannes. And if you’re not too sure how to best use that format, here’s Renato Fernandez chief creative officer at TBWA/Chiat/Day Los Angeles, talking about how to make the most of […]

"Google All-Stars Academy" marks start of search engine's partnership with J Walter Thompson

“Google All-Stars Academy” marks start of search engine’s partnership with J Walter Thompson

J Walter Thompson has entered into a training partnership with Google. Its first iteration will be the “Google All-Stars Academy,” a four-day programme that will take place this month with sessions from publisher and consultancy Contagious, digital production houses The Zoo and MediaMonks, and video platform YouTube. There will also be hands-on workshops for J […]

Dubai Lynx 2015: Jeddah duo crack YouTube 7-Day Brief for UN Women

Dubai Lynx 2015: Jeddah duo crack YouTube 7-Day Brief for UN Women

Young woman’s make up tutorial vlog on ‘How to cover facial bruises’ impresses jury.

Cannes Lions 2015: Tencent’s SY Lau named Media Person of the Year

Cannes Lions 2015: Tencent’s SY Lau named Media Person of the Year

First Chinese to be honoured with title joins past awardees Richard Plepler, Salar Kamangar, Jack Dorsey, Eric Schmidt and Mark Zuckerberg.