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MEC CEO Neil Hardwick says the agency is looking  at much more than just a name change

MEC CEO Neil Hardwick says the agency is looking at much more than just a name change

WPP’s Group M media agency MEC is coming back to the game with a new captain: Neil Hardwick. The new CEO joins MEC from Group M Russia and CIS, which he led for eight and a half years. Having started his career with Saatchi & Saatchi in 1984, he has also headed up Bates Saatchi […]

Kamil Kuran appointed CEO of Grey MENA

Kamil Kuran appointed CEO of Grey MENA

Grey Group has announced the appointment of Kamil Kuran as group chief executive officer, Grey MENA. In his new role, he will report to Nirvik Singh, Chairman & CEO, Grey Group Asia Pacific, Middle East, and Africa. His is the third CEO announcement within WPP agencies in the region in a week, following the news that […]

Edmond Moutran replaced by Patou Nuytemans as CEO of Memac Ogilvy

Edmond Moutran replaced by Patou Nuytemans as CEO of Memac Ogilvy

By Claire Beale Patou Nuytemans, the chief digital officer of Ogilvy EMEA, is taking over as CEO of Memac Ogilvy in the Middle East, replacing Edmond Moutran, the founder of the agency. Nuytemans, who has worked for Ogilvy for more than two decades, will  move to Dubai, though she will continue in her digital role alongside […]

Sasan Saeidi leaves FP7 to become Gulf CEO of J. Walter Thompson

Sasan Saeidi leaves FP7 to become Gulf CEO of J. Walter Thompson

J. Walter Thompson has announced the appointment of Sasan Saeidi, previously managing director of FP7, as CEO for the agency’s Gulf operations, leading the Dubai, Kuwait and Qatar teams. Saeidi took over the role on 5 September, succeeding Michiel Hofstee, who has been working on network projects, leading on group pitches and WPP ‘horizontality’ initiatives […]

Grey Group Acquires Majority Stake in hug digital

Grey Group Acquires Majority Stake in hug digital

Grey Group has acquired a majority stake in hug digital, a leading independent regional digital marketing agency, based in the Middle East. Founded in 2009 by chairman Oussama Jamal and CEO  Tim Baker, hug digital is one of the largest and fastest growing digital agencies in the MENA region. Hug provides digital campaigns, social media, content, influencer and […]

Maxus merger 'on hold' in Middle East, says MEC COO

Maxus merger ‘on hold’ in Middle East, says MEC COO

MEC and Maxus may remain separate brands in the MENA region, says Alistair Aird, global chief operating officer of MEC. Despite the June 1 announcement that WPP’s two Group M media shops were to combine, Aird says that “our plans are on hold in the Middle East,” where WPP has majority ownership of MEC but […]

Exclusive: MEC MENA names Neil Hardwick as CEO

Exclusive: MEC MENA names Neil Hardwick as CEO

WPP media agency MEC has today named Neil Hardwick as CEO for the Middle East and North Africa. The announcement was made by Alastair Aird, global chief operating officer and chairman for EMEA. Hardwick joins MEC from a position as CEO of GroupM Russia. Aird said: “I’m delighted that Neil is joining the MEC family. He is a […]

Avi Bhojani: "We need to define who we are"

Avi Bhojani: “We need to define who we are”

The BPG Group CEO tells Austyn Allison how he is repositioning the company to embrace evolution and remain relevant If you are not already heading up a vertical division of a marketing and communications holding group, imagine for a moment that you are. You open up your Outlook to find the group CEO has invited […]

Eight-brand WPP team wins Dulsco

Eight-brand WPP team wins Dulsco

Dubai-based HR and waste management firm Dulsco has appointed a consortium of eight WPP companies, led by J. Walter Thompson, for a complete brand revamp. Dulsco, which is more than 80 years old, has set aggressive growth targets. The WPP consortium will develop and roll out a new positioning and brand architecture internally and externally. […]

Georges Barsoum replaces Ramzy Abou-Ezzedine as Y&R MENA CEO

Georges Barsoum replaces Ramzy Abou-Ezzedine as Y&R MENA CEO

WPP creative agency Y&R has announced that Georges Barsoum will take the helm as chief executive officer for the Middle East & North Africa (MENA). Barsoum, who has been with the agency since 2015 as CEO for the Y&R Gulf region, will take on expanded responsibilities overseeing all clients and company vision across the broader […]