RSSAll Entries Tagged With: "television"

Al Arab staff start to receive final settlements after closure of channel

Al Arab staff start to receive final settlements after closure of channel

Staff at Saudi Prince Alwaleed Bin Talal’s shuttered Al Arab News Channel have reportedly started to receive their final settlements more than two months after the station terminated their contracts. Employees in Cyprus have received cheques after writing to the Prince to make a ‘humanitarian appeal’. The 24-hour pan-Arab news channel launched out of Bahrain […]

Netflix eyes Middle East Market with localised and Arabic content

Netflix eyes Middle East Market with localised and Arabic content

By Triska Hamid Netflix, the online streaming service, is looking to produce an Arabic TV series, according to the company’s chief executive, Reed Hastings. Speaking to Campaign at the company’s headquarters in Los Gatos, California, Hastings described the Middle East as a “great market” for Netflix as “there is strong interest in internet video of […]

Using technology to measure media habits

Using technology to measure media habits

Ipsos’ content and research director Gareth Deere explains how digital technology can be used to track traditional media To inform business decisions about the allocation of budgets to invest on behalf of brands in media and communication, decision makers require facts about their target audiences: where they can be reached and how receptive they are […]

Al Arab News Channel officially closes

Al Arab News Channel officially closes

Al Arab News Channel will not re-launch. Employees at the troubled station, owned by Saudi billionaire businessman Prince Al Waleed Bin Talal, have received a mail from the executive director of human resources and admin affairs informing them that “the time has now come for a final decision to be made regarding the future of […]

OOX Monitor signs CNN parent Turner

OOX Monitor signs CNN parent Turner

Turner Broadcasting System, the company behind television news channel CNN and The Cartoon Network, has signed up OOX Monitor, a Dubai-based online advertising monitor covering the Middle East and North Africa. “Acquiring the account of Turner Broadcasting System is a high-profile win for OOX,” said Fouad Bedran, the firm’s co-founder and managing director. “Turner is […]

Elie Khouri's 17 predictions for 2017

Elie Khouri’s 17 predictions for 2017

Elie Khouri is CEO of Omnicom Media Group MENA The marketing industry is in the midst of major disruption. From economic and political uncertainty and the transformation of the media marketplace to the emergence of new business models and the impact of new technologies, we have the makings of a perfect storm. Still, with every […]

Where now for people meters?

Where now for people meters?

Once again the UAE’s advertisers are on the cusp of knowing who is watching what on television but the final hurdles could still threaten the age-old project, writes Austyn Allison The UAE’s TView people-meter project is now being audited by Paris-based non-profit CESP. But this big announcement, made at the end of July, may have […]