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Netizency xplains: Dubai 30x30 Fitness Challenge

Netizency xplains: Dubai 30×30 Fitness Challenge

Digital Essays 2017: Beware failing at digital transformation – by Fadi Khater, founder and managing partner, Netizency

Digital Essays 2017: Beware failing at digital transformation – by Fadi Khater, founder and managing partner, Netizency

TL;DR version There’s no shortcut to digital transformation. You will need to fail many times until you find the right formula, and it’s very hard for everyone to accept and move past failure. “Digital transformation is an empty suitcase. Everyone is carrying it around, but no one knows what’s inside,” wrote David Rogers, faculty director […]

Netizency xplains: KSA Women Driving; the social conversation

Netizency xplains: KSA Women Driving; the social conversation

Download the pdf here: Netizency xplains KSA Women Driving

Netizency wins Uber digital content brief

Netizency wins Uber digital content brief

Independent social and digital agency Netizency has won the  brief to develop online content for taxi-service giant Uber across the GCC and the Levant. The agency was appointed by the in-app taxi service to the newly created account following a pitch. Following the win, Uber released the first campaign developed by Netizency on Facebook to […]

The Dawn of Netizency

The Dawn of Netizency

Videos are being created in two days versus two months, visuals in two hours instead of two weeks, with briefs of two lines instead of two pages, resulting in customer interaction that is measurable in minutes versus weeks, with media budgets that reach people at a tenth of the cost. It feels like Moore’s law […]