All Entries Tagged With: "Leo Burnett"
Leo Burnett retains DIFF ad account
Leo Burnett has retained the creative advertising account for the Dubai International Film Festival (DIFF) following a competitive pitch. The win means the agency has held the account since 2010 when it took over from Impact Plus, which had handled the business for the previous four years. “Leo Burnett has been instrumental in the positioning [...]
Y&R Dubai crowned agency of the year for third year in a row
Y&R Dubai has won the Dubai Lynx agency of the year title for the third year in a row. The agency is now the most awarded in Dubai Lynx history in terms of major awards, with last night’s awards show seeing it win the design grand prix for Land Rover’s ‘Personal Extinction Prevention Book’ and [...]
Y&R leads in Dubai Lynx shortlists
The majority of shortlists for this Wednesday’s Dubai Lynx awards have been released, with Y&R, JWT, Leo Burnett and Memac Ogilvy clocking up the most nominations. Y&R Dubai has the highest number of shortlists in the print, print & poster craft, design, radio and direct categories, making it a front runner to retain its agency [...]
Mindshare named media agency and network of the year
Mindshare was named both media agency of the year and media network of the year at the MENA Cristal Festival in Lebanon last night. At a packed awards ceremony at the Intercontinental hotel in Mzaar, the media agency (pictured above) picked up the two titles thanks to one Cristal and a raft of silvers and [...]
Interesting Times bags grand prix at the Effies
Beirut-based boutique agency Interesting Times has won the Gemas Effie grand prix for the second year in a row. The agency picked up the award for its ‘The Last Summer on Earth’ campaign (above and below) for Lebanese Brew, capitalising on its grand prix for the same client last year. It also won gold. In [...]
MS&L rebrands as LeoComm in the MENA region
PR agency MS&L has rebranded as LeoComm in the Middle East and North Africa. The new entity is to align more closely with the agency’s parent group, Leo Burnett, and is basing its operations on a PR consultancy model that “infuses digital, analytics, consumer and market insights into measureable, result oriented communication strategies”. The rebranding [...]
Leo Burnett wins network and media agency of the year as Y&R retains ad agency crown
Leo Burnett was named network of the year and media agency of the year at last night’s Dubai Lynx awards, with Y&R Dubai becoming the first ever agency to retain the agency of the year crown. Y&R’s haul included the grand prix in the direct category for its ‘Headline News Cup Sleeve’ campaign for Al [...]
Leo Burnett leads integrated shortlist
Leo Burnett dominates this year’s Dubai Lynx integrated shortlist, with the network’s Beirut, Dubai and Cairo offices responsible for seven of the 10 total entries in the category. Leo Burnett Beirut has been shortlisted for its integrated work for the Brand Protection Group, Cafe Super Brasil, Himaya and No Rights No Women. Leo Burnett’s Dubai [...]
Aldar reviews advertising account for second time in 18 months
Abu Dhabi-based property giant Aldar has called a review of its advertising account. It is the company’s second review in less than two years, having handed its business to Leo Burnett in July 2010. Sami Eid, director of marketing and communications at Aldar, confirmed that an RFP had been sent out, with presentations already received. [...]
Leo Burnett, Starcom and OMD shine at MENA Cristals
Leo Burnett was the runaway winner at this year’s MENA Cristal Festival, grabbing both the agency and network of the year titles as well as the majority of grands prix. The Beirut office was named agency of the year on the back of its ‘Fake it all’ work for the Brand Protection Group and its [...]
