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Y&R Dubai climbs up global rankings table

Y&R Dubai climbs up global rankings table

Y&R Dubai was the world’s fifth most creative agency in 2013, according to the annual Big Won Report. The agency also tops the print table and is positioned eighth in the world in outdoor, largely thanks to ‘Pelicans’ for Harvey Nichols, which was the most awarded press campaign in the world in 2013. Also performing […]

Leo Burnett Dubai and Bidenko part company

Leo Burnett Dubai and Bidenko part company

Leo Burnett Dubai has parted company with its regional executive creative director Peter Bidenko. In a statement Leo Burnett said the decision had been mutually agreed upon by Bidenko and the agency, with Bechara Mouzannar, chief creative officer of Leo Burnett Group MENA, to oversee the Dubai office until a replacement is found. Bidenko had […]

Agencies haul in two golds and six silvers

Agencies haul in two golds and six silvers

Two golds, six silvers and three bronzes were won by the region’s ad agencies at the Palais de Festivals last night. Y&R Dubai and JWT Cairo struck gold in the outdoor category, whilst Memac Ogilvy Label picked up four silvers across the outdoor, media and mobile categories for its ‘Mobilising the 12th man’ campaign for […]

McDonald's – Tastes of the world

McDonald’s – Tastes of the world

McDonald’s ‘Tastes of the world’ is back, with the three-month campaign a continuation of last year’s popular format where foreign TV shows and movies are given a twist by adding a dubbed message. The TV campaign is supported by digital, in-store, radio, outdoor and print executions. Project Tastes of the world Client McDonald’s Creative agency […]

Only seven campaigns make Dubai Lynx integrated shortlist

Only seven campaigns make Dubai Lynx integrated shortlist

The final two shortlists have been released by the Dubai Lynx, with only seven entries making the cut in the integrated category. Impact BBDO’s Beirut and Dubai offices have three nominations between them, while Leo Burnett Dubai has two and Interesting Times and DDB Dubai have one apiece for Lebanese Brew and Al Manzil School […]

Du launches first brand campaign in the B2B space

Du launches first brand campaign in the B2B space

UAE telco company du is launching its first ever brand campaign in the B2B space in a bid to raise awareness of its business offering. Falling under the tagline of ‘Answers for tomorrow’s business’, the integrated campaign includes TV, online, print, outdoor and radio work, with the main TVC launched during the final episode of […]

McDonald's – A Day Offline

McDonald’s – A Day Offline

Following the success of last year’s ‘Family Time Forever’ campaign, this year McDonald’s introduces ‘A Day Offline’, an initiative which encouraged families across the GCC to turn off their mobile phones, computers and TV sets for one day on 28 September. Project A Day Offline Client McDonald’s Creative agency Leo Burnett Dubai Regional executive creative […]

Two silvers but no golds during Cannes' third awards night

Two silvers but no golds during Cannes’ third awards night

It was a relatively disappointing evening on the Promenade de la Croisette last night, with only two silvers and two bronzes won by regional agencies. Winners in the press, design, radio and cyber categories took centre stage in Cannes, but there were only two Middle East winners in press (a traditionally strong category for the […]

Strong regional showing in media and outdoor shortlists

Strong regional showing in media and outdoor shortlists

Advertising agencies once again dominate the media shortlist at Cannes, with no regional media agencies making the cut this morning. With the Cannes Lions festival into its second day, the media, outdoor, press, mobile and creative effectiveness shortlists have been released, with a total of 10 regional campaigns being nominated in media. The Leo Burnett […]

Two golds, two silvers and a bronze for regional agencies

Two golds, two silvers and a bronze for regional agencies

Agencies from across the Middle East and North Africa have won two golds, two silvers and a bronze at Cannes this evening. Y&R Dubai and Memac Ogilvy Label both struck gold, while Leo Burnett Dubai picked up two silvers in radio and FP7/BAH walked away with a bronze in outdoor. Y&R’s outdoor gold was for […]