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Qtel – Arab Games

Qtel – Arab Games

Leo Burnett has created a 60-second TV commercial for Qtel as part of the company’s sponsorship of the 12th Arab Games, which take place in Doha between 9 and 23 December. Due to the latest events and developments in the Arab world, the TVC seeks to spread a message of unity, pride and belonging amongst […]

Qtel rolls out major Arab Games campaign

Qtel rolls out major Arab Games campaign

Qtel has launched the most far-reaching sponsorship campaign ever produced for a major sporting event in Qatar. The campaign, which is a celebration of athletic performance and Arab pride, is being rolled out as part of Qtel’s diamond sponsorship of the 12th Arab Games, which kick off in Doha on 9 December. Created by Leo […]

McDonald's – Family Time Forever

McDonald’s – Family Time Forever

McDonald’s has launched a major marketing drive across the GCC with the creation of ‘Family Time Forever’. A 45-second TVC, which tells the story of a group of kids stealing their parents away from their work in order to spend time with them, is being rolled out across the Gulf, supported by print, outdoor, digital […]

Du rolls out major brand advertising campaign

Du rolls out major brand advertising campaign

UAE telco du is rolling out its first major brand advertising campaign since the release of its launch campaign in 2006. Designed to get closer to consumers and banish any negative perceptions about the brand, the campaign will run across television, print, digital and outdoor and carries the theme ‘open your heart’. Shot in the […]

Du rolls out major brand advertising campaign

Du rolls out major brand advertising campaign

UAE telco du is rolling out its first major brand advertising campaign since the release of its launch campaign in 2006. Designed to get closer to consumers and banish any negative perceptions about the brand, the campaign will run across television, print, digital and outdoor and carries the theme ‘open your heart’. Shot in the […]

Mobily – Prince Abdullah bin Miteb

Mobily has rolled out its first TV campaign featuring Prince Abdullah bin Miteb, the grandson of King Abdullah of Saudi Arabia. Prince Abdullah, who is a professional equestrian sportsman and is sponsored by Mobily, stars in the one-minute TVC, which shows him caring for his horse, riding, and jumping over a fence apparently consumed by […]