Y&R Dubai has won the Dubai Lynx agency of the year title for the third year in a row. The agency is now the most awarded in Dubai Lynx history in terms of major awards, with last night’s awards show seeing it win the design grand prix for Land Rover’s ‘Personal Extinction Prevention Book’ and [...]
The latest instalment in LBCI’s ongoing ‘Cheyef 7alak’ campaign is called ‘Discrimination’. Cheyef 7alak is a CSR campaign based on citizen journalism that seeks to raise awareness and influence behaviour in order to create social change in Lebanon. Project: Cheyef 7alak Client: LBCI Creative agency: Impact BBDO Beirut Executive creative director: Walid Kanaan Creative director: [...]
One of the most awarded campaigns at this year’s MENA Cristal Festival was ‘Cheyef 7alak’ from Impact BBDO Beirut. Created to raise awareness and influence behaviour for social change in Lebanon, the campaign won a total of 10 Cristals spread across several categories and disciplines, including the Cristal in the Arabic Culture category. The campaign [...]
OMD walked away the biggest winner at this year’s Gemas Effies, bagging more than a third of the 30 category awards handed out on the night. The media agency’s haul included two golds, five silvers and five bronzes, with its work for Henkel and PepsiCo the most awarded. However, the grand prix went to Interesting [...]
Lebanon’s Ministry of Tourism has decided to take a different approach to promoting the country to potential visitors, focusing on the feelings of the holidaymaker once they have returned home. Project Lebanon Blues Client Lebanese Ministry of Tourism Creative agency Impact BBDO Beirut
FP7/BAH was named ‘agency of the year’ and FP7 ‘network of the year’ at the MENA Cristals in Lebanon last night. Although the Bahraini agency did not take home any grand Cristals during the course of the evening, its body of work for client Batelco won Cristals across the magazine, print craft, corporate and film [...]
Recent work from Impact BBDO Beirut for BankMed, which is positioning itself as an environmentally friendly company.
Impact BBDO Beirut created a series of TVCs for Lebanon’s Ministry of Interior to tie in with the city’s annual international marathon. The commercials convey one message: on these streets, you can behave freely on Marathon Day only. On all other days, you are bound, as a driver, to respect the traffic rules and regulations. [...]