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A large and homogenous population makes for great creative insight in Egypt, says Hug's Ramy Kandil

A large and homogenous population makes for great creative insight in Egypt, says Hug’s Ramy Kandil

By Ramy Kandil, deputy general manager of operations, Hug Digital I’ve never been one for comparisons, but if you were to ask me to pick between Cairo and Dubai when it comes to the field of advertising, my bet will always be on a Nile view. It may seem counterintuitive, seeing that Dubai is the […]

Hug promotes Bassel Sawy to general manager

Hug promotes Bassel Sawy to general manager

Hug Digital has announced the promotion of Bassel Sawy to general manager of the agency’s Dubai operations. Having only joined Hug MENA (now part of Grey Group and WPP) earlier this year, as director of client servicing & social, Sawy has quickly gained respect from colleagues and clients alike, navigating a rapidly growing agency. Tim […]

Grey Group Acquires Majority Stake in hug digital

Grey Group Acquires Majority Stake in hug digital

Grey Group has acquired a majority stake in hug digital, a leading independent regional digital marketing agency, based in the Middle East. Founded in 2009 by chairman Oussama Jamal and CEO  Tim Baker, hug digital is one of the largest and fastest growing digital agencies in the MENA region. Hug provides digital campaigns, social media, content, influencer and […]

Hug wins HMD Global (Nokia) digital brief

Hug wins HMD Global (Nokia) digital brief

Hug Digital has signed with HMD Global, the exclusive licensee of the Nokia brand for mobile phones and tablets, as its digital marketing communications agency across social, community management, creative and listening services. Hug will handle the brand’s social assets while providing content creation, community management, full-fledged digital campaigns, reporting, research and web listening. “Nokia […]

Hug wins Dubai Commercial Bank brief

Hug wins Dubai Commercial Bank brief

UAE agency Hug Digital has won the brief to launch the Commercial Bank of Dubai’s new digital-only banking brand CBD Now. Aimed at millennials and smartphone users, the new banking service is built on a backbone of smart notifications, mobile tools and  rewards and offers around gaming, tech, food, music & sport. “Winning this challenging digital-centric business represents the […]

Hug's Dajani honoured at World Marketing Congress

Hug’s Dajani honoured at World Marketing Congress

Hussein M Dajani, chief operating officer of Dubai-based hug digital, has been listed among the 50 Most Influential Digital Marketing Leaders at the World Marketing Congress, held in Mumbai. Dajani has more than 15 years of experience, building integrated marketing practices within multinational agencies and on the client side across the Middle East and Africa region. […]

Digital Essays 2014: How I learnt to stop worrying and love the revolution

Digital Essays 2014: How I learnt to stop worrying and love the revolution

Digital is an evolution and not a mass extinction event, says Marwan Saab. I’m an ad man, always was, always will be; yet I find myself constantly having to defend that statement whenever I mention that I work in a digital agency. Whether I’m speaking with the general public, advertising clients, or to some extent […]