RSSAll Entries Tagged With: "Dubai"

Traffic expands with launch of content division

Traffic expands with launch of content division

Dubai-headquartered Traffic Digital has launched a content division as part of its expansion strategy into new online business services. Traffic Content is to be led by managing director Mark Williams, who arrives from  DDB, where he led the Emirates Sky Cargo account. Dominic Gothard, CEO of Traffic Group, said the creation of the new division […]

Digital Republic wins Unilever duties

Digital Republic wins Unilever duties

Cairo-based Digital Republic has won accounts with four flagship brands under the regional umbrella of Unilever. The independent digital agency, which also has an office in Dubai, will also handle Unilever Careers social media portals to build its presence across the MENA region. It will be responsible for all social media at Unilever Careers, covering […]

Anta – Keep Moving

Anta – Keep Moving

Regal International, which represents Anta (China’s largest sportswear brand) in the region, approached Moloobhoy &  Brown to create a series of TV commercials. The resulting work helps launch Anta’s collection of tennis, basketball, running and crossfit sportswear in the Middle East. Project Keep Moving Client Anta/Regal International Agency Moloobhoy & Brown Creative directors Hussain Moloobhoy, […]

Flip founder launches Dubai-based mobile start-up

Flip founder launches Dubai-based mobile start-up

Dinesh Lalvani, one of the original founders of Flip Media, has launched a new start-up in Dubai. Mobile app developer Growl Media has raised $500,000 in its first round of seed funding and launched its first app. A new Arabic language app is to be rolled out in the coming months. The new company, which […]

Ali Café – Pants Down

Ali Café – Pants Down

Dubai-based boutique agency Livingroom has created a TV commercial for Ali Café that shows a succession of coffee drinkers’ trousers falling down. Project Pants down Client Ali Café Creative agency Livingroom, Dubai Creative directors Martino O’ Brien, Mansoor A. Bhatti Art directors Carlos Khoury, Mansoor A. Bhatti Copywriters Martino O’Brien, Wissam Smaira, Ahmed al Masri […]

Cairo's Digital Republic expands with launch of Dubai office

Cairo’s Digital Republic expands with launch of Dubai office

Cairo-based independent digital agency Digital Republic is expanding into the Gulf with the opening of a Dubai office. The move represents the agency’s first foray outside of Egypt, where it was founded in 2009 and now employs 53 people. It is hoping to replicate its Egyptian success in Dubai, offering digital media and campaign strategy, […]

Creative recruitment agency opens in Dubai

Creative recruitment agency opens in Dubai

JWT Dubai’s former regional business director Christian Loos has launched the regional office of creative recruitment agency The Talent Business. The Dubai office is the company’s sixth global hub and will service the Middle East and Africa region under the leadership of Loos, who had been with JWT for a year following his move from […]

Absolut Blank set to make Middle East debut

Absolut Blank set to make Middle East debut

Swedish brand Absolut is bringing its global creative movement Absolut Blank to the Middle East for the first time. The concept, originally created by Absolut in collaboration with TBWA\Chiat\Day in New York, involves artists and designers using the brand’s iconic bottle as a blank canvas to create original pieces of art over the course of […]

Millward Brown enters the Middle East

Millward Brown enters the Middle East

WPP-owned global marketing research company Millward Brown has expanded into the Middle East. The new office in Dubai will function as a division of AMRB, also a WPP company and the existing Millward Brown licensee in the region. Gagan Bhalla, CEO of AMRB, said: “We are excited to be partnering with Millward Brown in their […]

Dubai launches new global ad campaign

Dubai launches new global ad campaign

A new international print and online campaign promoting Dubai as a business hub is being rolled out by Falcon & Associates. The campaign, called ‘Dubai means business’, emphasises the emirate’s key geographical location between east and west and argues that ‘when you run the numbers, Dubai means business’. Ahmad Abdullah Al Shaikh, director general of […]