All Entries Tagged With: "Dubai"
Absolut Blank set to make Middle East debut
Swedish brand Absolut is bringing its global creative movement Absolut Blank to the Middle East for the first time. The concept, originally created by Absolut in collaboration with TBWA\Chiat\Day in New York, involves artists and designers using the brand’s iconic bottle as a blank canvas to create original pieces of art over the course of [...]
Millward Brown enters the Middle East
WPP-owned global marketing research company Millward Brown has expanded into the Middle East. The new office in Dubai will function as a division of AMRB, also a WPP company and the existing Millward Brown licensee in the region. Gagan Bhalla, CEO of AMRB, said: “We are excited to be partnering with Millward Brown in their [...]
Dubai launches new global ad campaign
A new international print and online campaign promoting Dubai as a business hub is being rolled out by Falcon & Associates. The campaign, called ‘Dubai means business’, emphasises the emirate’s key geographical location between east and west and argues that ‘when you run the numbers, Dubai means business’. Ahmad Abdullah Al Shaikh, director general of [...]
Jack Morton expands into the Middle East
Global experiential marketing agency Jack Morton has expanded into the Middle East with the opening of an office in Dubai. The agency, which is headquartered in Boston, has appointed Alex Apthorpe and Yvonne Hoffzimmer as joint managing directors, with the duo tasked with overseeing the development, growth and operations of Jack Morton in the Middle East. [...]
Absolut challenges UAE creatives to follow in footsteps of Andy Warhol
Swedish brand Absolut is challenging the UAE’s creative community to follow in the footsteps of artist Andy Warhol. Absolut, which has worked with some of the world’s leading artists to create some of the world’s most famous advertising, wants regional creatives to pitch their ideas based on the original brief presented to Warhol in 1985. [...]
Absolut challenges UAE creatives to follow in footsteps of Andy Warhol
Swedish brand Absolut is challenging the UAE’s creative community to follow in the footsteps of artist Andy Warhol. Absolut, which has worked with some of the world’s leading artists to create some of the world’s most famous advertising, wants regional creatives to pitch their ideas based on the original brief presented to Warhol in 1985. [...]
ITN to open Dubai bureau
The UK’s ITN is to open an ITV News bureau in Dubai, reports The Guardian. Led by international correspondent John Irvine, the new bureau will cover news across the Gulf, Africa and the Indian subcontinent. As a result of the move, the network’s South African bureau will be closed, although ITV News will retain a [...]
Dnata goes for Brasher global branding
Dnata has appointed Dubai-based Brash Brands as its new global branding partner. The appointment is effective immediately and follows a five-way pitch process for the business, called in May of this year. Brash Brands has been charged with developing and rolling out a new platform for Dnata’s brand, part of a Dnata initiative to grow [...]
StrawberryFrog Amsterdam wins Emirates’ global ad acount
StrawberryFrog Amsterdam has won Emirates Airline’s $260 million global advertising account following a drawn out competitive pitch that began last June. The agency will be responsible for developing and rolling out a new brand platform for Emirates across 80 markets, as the national airline for Dubai looks to become one of the world’s most recognised [...]
Durkan takes over as chairman of Creative Club
The Tribe’s creative director, Andrew Durkan, has been voted the new chairman of Dubai’s ad industry collective, the Creative Club. Durkan takes over from Marc Lineveldt, regional creative director of Saatchi & Saatchi, who had been chairman since the club’s inception in April last year. Throughout its first year, the Creative Club has been involved [...]
