All Entries Tagged With: "Dubai Lynx"
Y&R Dubai crowned agency of the year for third year in a row
Y&R Dubai has won the Dubai Lynx agency of the year title for the third year in a row. The agency is now the most awarded in Dubai Lynx history in terms of major awards, with last night’s awards show seeing it win the design grand prix for Land Rover’s ‘Personal Extinction Prevention Book’ and [...]
Only seven campaigns make Dubai Lynx integrated shortlist
The final two shortlists have been released by the Dubai Lynx, with only seven entries making the cut in the integrated category. Impact BBDO’s Beirut and Dubai offices have three nominations between them, while Leo Burnett Dubai has two and Interesting Times and DDB Dubai have one apiece for Lebanese Brew and Al Manzil School [...]
Old deal makers die hard
Ramsey Naja is chief creative officer at JWT MEA “One day, some nerdy archaeologist with a fixation on trivia will write a thesis on advertising awards. You’d have to love the guy’s travel request. It would read like a novice copywriter’s script: “Pristine beach/ski slopes/gorgeous city etc.” And you couldn’t blame him: advertising festivals happen [...]
Moving from earned media to earned business
Tom Beckman is ECD and senior partner at Prime. He is president of the PR jury at the Dubai Lynx “In the past decade PR has become more public. Our discipline has grown in importance, fuelled by the age of transparency. Never before has relations had more of an impact on business and on society [...]
Are regional brands willing to take a risk?
Ian Haworth is global chief creative officer at RAPP. He is president of the direct, promo & activation, interactive and mobile jury at the Dubai Lynx “Firstly, I’d like to say what an honour and a privilege it is to be a jury president at the Dubai Lynx International Festival of Creativity.The Middle East and [...]
Dubai Lynx names Roy Haddad ‘Advertising Person of the Year’
Roy Haddad has been named this year’s Dubai Lynx ‘Advertising Person of the Year’. Haddad, who became WPP’s first ever director for the Middle East and North Africa in July last year, will receive the accolade at the Dubai Lynx on 13 March. The honorary award is presented to an individual who has made “significant [...]
Dubai Lynx changes rules for media agency of the year title
The Dubai Lynx has changed the rules for this year’s media agency of the year title, with only media agencies now able to win the award. The decision follows two years in which the accolade was won by creative agencies, with Leo Burnett Beirut winning last year and FP7 Bahrain walking off with the award [...]
The jury’s still out when it comes to PR awards
Sunil John is CEO of Asda’a Burson-Marsteller “As everyone in the communications industry knows, we do most of our work far from the spotlight – developing strategies and solutions for our clients that will make them shine. The Dubai Lynx awards and the Cannes Lions are among the highest-profile such accolades offered by the communications [...]
I wish Kipling ran an agency today
Ramsey Naja is chief creative officer at JWT MEA “Around this time – namely in the middle of the awards season – offices, and long-serving veterans in particular, brace themselves for the inevitable Kipling email. The Kipling email, you see, is like a promotional item that comes shrink-wrapped with award show results, and is as [...]
How I learnt to stop worrying and wait for the Lynx
How a commercial that was hated by the client, focus groups and consultants alike won a Lynx grand prix. Ali Ali is creative director at Elephant Cairo “Open on a young man walking into a living room. Speechless and overwhelmed, he holds a retro-looking laser gun in his right hand. His family sits there in [...]
